Communication In Business
Task 2: Business Submission
Communication in Business
DIAGEO PLC
Submission to Local Network
Lee Choong Tong Tien Sen John John Oliver
16603314
Semester 2, 2012
Word count: 1048 words
Tutor: Gounshali Vaghjee
CONTENTS
Our mission…………………………………….. 3
Recommendation I…………………………….. 4
Benefits and Implication………………………. 4
Recommendation II……………………………. 5
Benefits and Implication………………………. 5-6
Challenges………………………………………. 6
A Success Story…………………………………. 6
References……………………………………….. 7
OUR MISSION
Our mission statement at Diageo Plc is “to become one of the world’s most trusted and respected companies” (Diageo Sustainability & Responsibility Report 2011). Many of our historic brands such as Johnnie Walker and Guinness were built on the same corporate citizenship that we hold today. We agree to the fact that we cannot change the world on our own. With our participation and continuous support towards the UN Global Compact, we can learn from others and show leadership. Though, here at Diageo Plc, we recognise that there are still many changes and improvements that need to be made among us and also among our supply chains. This submission hopes to continue our commitment to the UN Global Compact policies by proposing recommendations based on our experiences and mistakes to the local network. Our local network region chosen will be India. The recommendations are based on two principles of the UN Global Compact. The principles are
1) Principle 2: “Businesses should make sure they are not complicit in human rights abuses.” (The Ten Principles/ Principle 2 2012).
2) Principle 8: “Businesses should undertake initiatives to promote greater environmental responsibility” (The Ten Principles/ Principle 8 2012).
The recommendations are:-
Encourage suppliers to join the Suppliers Ethical Data Exchange (Sedex).
Encourage other corporations to harness employee’s power.
Recommendation 1
Our experience in developing countries
Communication in Business
DIAGEO PLC
Submission to Local Network
Lee Choong Tong Tien Sen John John Oliver
16603314
Semester 2, 2012
Word count: 1048 words
Tutor: Gounshali Vaghjee
CONTENTS
Our mission…………………………………….. 3
Recommendation I…………………………….. 4
Benefits and Implication………………………. 4
Recommendation II……………………………. 5
Benefits and Implication………………………. 5-6
Challenges………………………………………. 6
A Success Story…………………………………. 6
References……………………………………….. 7
OUR MISSION
Our mission statement at Diageo Plc is “to become one of the world’s most trusted and respected companies” (Diageo Sustainability & Responsibility Report 2011). Many of our historic brands such as Johnnie Walker and Guinness were built on the same corporate citizenship that we hold today. We agree to the fact that we cannot change the world on our own. With our participation and continuous support towards the UN Global Compact, we can learn from others and show leadership. Though, here at Diageo Plc, we recognise that there are still many changes and improvements that need to be made among us and also among our supply chains. This submission hopes to continue our commitment to the UN Global Compact policies by proposing recommendations based on our experiences and mistakes to the local network. Our local network region chosen will be India. The recommendations are based on two principles of the UN Global Compact. The principles are
1) Principle 2: “Businesses should make sure they are not complicit in human rights abuses.” (The Ten Principles/ Principle 2 2012).
2) Principle 8: “Businesses should undertake initiatives to promote greater environmental responsibility” (The Ten Principles/ Principle 8 2012).
The recommendations are:-
Encourage suppliers to join the Suppliers Ethical Data Exchange (Sedex).
Encourage other corporations to harness employee’s power.
Recommendation 1
Our experience in developing countries
References: DIAGEO.2007. Corporate Citizenship Report 2007. http://www.diageo.com/Lists/Resources/Attachments/361/Diageo_CCR_2007_Final.pdf The Ten Principles/ Principle 1. 2012. ‘Principle 2’. http://www.unglobalcompact.org/AboutTheGC/TheTenPrinciples/principle2.html. The Ten Principles/ Principle 8. 2012. ‘Principle 8’. http://www.unglobalcompact.org/AboutTheGC/TheTenPrinciples/principle8.html Diageo Plc. 2011. Sustainability & Responsibility Report 2011. http://srreport2011.diageoreports.com/media/229467/full%20report.pdf