Preview

Commercialization and Westernization of India

Good Essays
Open Document
Open Document
557 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Commercialization and Westernization of India
How has rampant commercialization and westernization of India impacted the society and its attitude ? Discuss some of the positive and negative aspects of the same.
India, seventh largest country by area and second most populous country, is a land of diversity. It is one the fastest growing economy of the world and with transforming society. There are many factors contributing to the change but Commercialization, Westernization and Modernization are the main driving force. Commercialization refers to anything that has money/commerce involved in it. There is a difference between westernization and modernization. Modernization entails a change in belief about the way the world operates whereas westernization entails mimicking/imitating the way one should live.
Westernization has impact on every aspect of your life, be the way we dress, the way we talk or the way we dream of our life to be. Westernization helped people to become self-independent, helped in empowering the women in India and also made people aware of the unscientific beliefs or superstitions and made them to think scientific. Moreover it provided strength to many people to follow their dreams. But beside all these, it also created the society where no one cares for each other and broke down the tradition of joint family. Now-a-days people hardly know who their neighbours are. Moreover different societies have adopted it differently, so there arises the friction between the societies. The same can be seen with the youths also. Youths by following western culture feels that they are class apart than the normal Indians. Many take pride in western culture without knowing what their own culture is and why he is following. In addition to it, they are sharp increase in the drug intake by youth. We can also see a sharp decrease in respect for elders. It is also among the main reason for increasing number of divorce cases in India.
Commercialization has grown deep roots in the society and has affected the

You May Also Find These Documents Helpful

  • Better Essays

    Cultural Metaphor Indida

    • 1273 Words
    • 4 Pages

    There are some aspects about India that would seemingly indicate that the country would embrace and accept the idea of Western expansion. English is the official language, the government is democratically elected, and twenty percent of India is “English-speaking urban upper class” which is roughly 240 million people (Tapper, 2014). Historically, the transition has been anything but smooth for some of the most dominant Western businesses. Companies such as McDonald’s, Coca-Cola, Nokia, Walmart, and Motorola have had their respective issues with attempts at infiltrating Indian culture, and subsequently the marketplace (Tapper).…

    • 1273 Words
    • 4 Pages
    Better Essays
  • Satisfactory Essays

    In what ways did the Commercial Revolution of the 16th centuary change the social structure of the west?…

    • 263 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Glt-1 Analysis

    • 1181 Words
    • 5 Pages

    India’s response to the Western influence has been controversial because the elders believe that the youth are gravitating to the western culture and forgetting their Indian traditions. It is Indian culture to take care of those in their community. They do not have social security and making family bonds is extremely important to them. For example, the youth are so connected to social media sites, smart phones, brand name clothing and partying in night clubs according, to YouTube videos that are circling the World Wide Web. In the past, the youth stayed home and girls married young; however, this is no longer the case.…

    • 1181 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    The Caste System In India

    • 368 Words
    • 2 Pages

    India restricts Indian society. According to “Wikipedia; Caste system in India”, caste system affects a lot of people with choosing their profession or even having any options at all. The importance of caste system in India is not only restricting its economy, it is also restricting its population’s freedom. Indians living in areas where the caste system plays a big role, most commonly don't know themselves, their talents and what they like to do. Even if they knew themselves and what they would want to be, they wouldn't have an option to change their career path. Because…

    • 368 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Globalization can be traced back to the ancient world from the beginning of civilizations to today’s modern age. Trade between cultures, migration from one area to another and intercultural contact (shared knowledge of technology, religion, etc.) have existed for thousands of years. These occurrences prove that many areas of the world were and still are involved in a global network. Globalization describes the process by which different parts of the globe become interconnected by economic, social, cultural, and political means (Hutchinson Encyclopaedia). The concept of globalization is especially broad in the sense that it refers to so many aspects of the world including networks of communication, transportation and trade within diverse regional economies, societies and culture. Global recent advancements in these particular areas have accelerated the growth of international capitalism.…

    • 1929 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    It has been experienced that every step of movement towards economic, political and cultural modernization, taken by the state in India, is responded to by the people with an enhanced sense of self-consciousness and awareness of identity. Cultural modernization, sponsored by the forces of globalization, is resented if it encroaches upon or does not promote the core cultural values of society, its language, social practices and styles of life. The vigour of the renewed sense of self-awareness generated among the members of the local cultures and communities is such as to succeed in making adaptive reconciliation with the forces of globalization. The linkages both visible and invisible, defining the cultural interdependence among communities and regions in India which have existed historically, reinforce instead of threatening the national identity. These bonds seem to become stronger as India encounters the forces of modernization and globalization.…

    • 3767 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    Because of external influence, India modernized at the turn of the twentieth century. It was originally a long-established, traditional country. They were for the most part against British interference, due to their religious traditions and culture. Due to colonialism, their country turned upside down and back again. India transformed in many ways: politically, economically, socially, and technologically. India has also felt the stings of long-term effects of colonialism, and does today.…

    • 1091 Words
    • 5 Pages
    Good Essays
  • Good Essays

    As our world with new technologies begin to march forward, many countries are being left behind. For example, economic reforms have transformed India into the second fastest growing largest economy. According to India: Rich vs. Poor, they mentioned India's economic growth rate in the year 2007 to 2008 is 9.1% compared to the United States' growth rate in 2007 to 2008 is 2.2%. India’s economic growth rate is supposed to be even higher in the next few years. It is one of the fastest growing economies in the world. The Indian rupee has even grown stronger than the United States dollar (Roskins, 467). With all this said, India seems like its on track to be a dominating world power. However, India suffers from high levels of illiteracy, malnutrition, and gender inequality. India…

    • 2895 Words
    • 12 Pages
    Good Essays
  • Powerful Essays

    East’s holistic view of happiness; East aims at creating a stable society; encompassing personal and social pleasure; social cohesion, interconnectedness and cultural harmony are the cardinal features of pleasure; positive success brings happiness but negative is an essential part of life, therefore accept both the best and the worst.…

    • 1711 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    People of India

    • 588 Words
    • 3 Pages

    India is a fascinating country where people of many different communities and religions live together in unity. Indian Population is polygenetic and is an amazing amalgamation of various races and cultures.…

    • 588 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    * How there is head and tail for a coin, there is both positive and negative impact of western culture on India and especially on Indian youth,…

    • 1216 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    modernization by kynjai asme

    • 2483 Words
    • 10 Pages

    M.N. Srinivas, however, criticises the concept of Modernisation, according to him, it is a value- loaded term. He says that ”Modernisation is normally used in the sense that it is good. He, therefore, prefer to use the term “Westernisation” which characterises the changes brought about in Indian society and culture as a result of over 150 years of British rule”.…

    • 2483 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    Globalization In India

    • 973 Words
    • 13 Pages

    Globalization in India: Effects and Consequences Subhankar Chatterjee What is Globalization? The term globalization means International Integration. Opening up of world trade, development of advanced means of communication, internationalisation of financial markets, growing importance of MNC's, population migrations and more generally increased mobility of persons, goods, capital, data and ideas.…

    • 973 Words
    • 13 Pages
    Powerful Essays
  • Satisfactory Essays

    India of my dream

    • 447 Words
    • 2 Pages

    My ideal India is industrialised and modernised. Without industrialisation a high standard of life is impossible. At the same time she has not discarded her ancient traditions and distinctive culture. She embodies the best in the cultures of the East and the West. Education is wide - spread, and there is practically no illiteracy. People have shed superstitious, outworn ideas and customs. While India is militarily strong, she believes in non - violence, and strives to spread in the world the message of peace and brotherhood…

    • 447 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    westernization

    • 549 Words
    • 3 Pages

    What exactly is westernization? Is it a bad thing or is it something good for us?…

    • 549 Words
    • 3 Pages
    Satisfactory Essays