COMM 470 Week 3 DQS

Topics: Marketing, Electronic commerce, Communication Pages: 2 (386 words) Published: November 1, 2014

This file of COMM 470 Week 3 Discussion Questions shows the solutions to the following problems:

DQ 1: Chapter 5 of Electronic Commerce 2008 discusses business-to-business sales. How do business-to-business sales communications differ from selling to individuals? What skills are needed in each context, and do these skills translate effectively to virtual applications? Please explain.

Chapter 6 of Electronic Commerce 2008 discusses dynamic pricing. In dynamic pricing, each individual might pay a different price for a product or service. Is this fair? Does a virtual application enhance or detract from dynamic pricing?

Chapter 5 of Electronic Commerce 2008 discusses business-to-business sales. How do business-to-business sales communications differ from selling to individuals? What skills are needed in each context, and do these skills translate effectively to virtual applications? Please explain.

DQ 2: What are the customer satisfaction expectations of business-to-business ecommerce? What communications techniques may e-commerce businesses use to satisfy these expectations? How do these differ or contrast from the

General Questions - General General Questions
COMM 470 Week 1 Analyzing Messages

COMM 470 Week 2 Sample Persuasive Message

COMM 470 Week 3 Business-to-Business Messages

COMM 470 Week 4 Communication Consultants Presentation

COMM 470 Week 5 Social Media Tools in E-Commerce  

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This file of COMM 470 Week 3 Discussion Questions shows the solutions to the following problems:

DQ 1: Chapte...

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