Coca Cola Presentation
My presentation is about Coca Cola, I’m gonna started with a little introduction, then I will present you how Coca Cola was founded, before I come the their succes. And finally, I will come to some statistics, and new flavours.
Coca-Cola is the product which perhaps best exemplifies global marketing. The society trademark is recognised by 94 per cent of the earth 's population and Coca-Cola is the second most universally understood phrase after OK. It is not only instantly recognisable but it can be found almost anywhere from petrol stations and shops in Central Africa, to small villages in mountainous areas on all five continents. (Can be found everywhere)
In 1886, Coca-Cola was invented by a pharmacist named John Pemberton, otherwise known as "Doc." He fought in the Civil War, and at the end of the war he decided he wanted to invent something that would bring him commercial success.
Usually, everything he failed in pharmacies. He invented many drugs, but none of them ever made any money. So, after a move to Atlanta, Pemberton decided to try his hand in the beverage market.
He created a flavored(aromatisé) syrup, took it to his neighborhood pharmacy, where it was mixed with carbonated water and deemed "excellent" by those who sampled it. And this was when Coca-Cola was born. This new drink was something special. So Jacobs ' Pharmacy put it on sale for five cents a glass.
Pemberton 's bookkeeper, Frank Robinson, named the mixture Coca-Cola, and wrote it out in his distinct script. To this day, Coca-Cola is written the same way. In the first year, Pemberton sold just 9 glasses of Coca-Cola a day.
However, Pemberton had no idea how to advertise(faire de la pub). This is where Frank Robinson came in. He registered Coca-Cola 's formula with the patent office, and he designed the logo. He also wrote the slogan, "The Pause That Refreshes."
Coke did not do so well in its first year. And to make matters worse, Doc Pemberton
Coca-Cola is the product which perhaps best exemplifies global marketing. The society trademark is recognised by 94 per cent of the earth 's population and Coca-Cola is the second most universally understood phrase after OK. It is not only instantly recognisable but it can be found almost anywhere from petrol stations and shops in Central Africa, to small villages in mountainous areas on all five continents. (Can be found everywhere)
In 1886, Coca-Cola was invented by a pharmacist named John Pemberton, otherwise known as "Doc." He fought in the Civil War, and at the end of the war he decided he wanted to invent something that would bring him commercial success.
Usually, everything he failed in pharmacies. He invented many drugs, but none of them ever made any money. So, after a move to Atlanta, Pemberton decided to try his hand in the beverage market.
He created a flavored(aromatisé) syrup, took it to his neighborhood pharmacy, where it was mixed with carbonated water and deemed "excellent" by those who sampled it. And this was when Coca-Cola was born. This new drink was something special. So Jacobs ' Pharmacy put it on sale for five cents a glass.
Pemberton 's bookkeeper, Frank Robinson, named the mixture Coca-Cola, and wrote it out in his distinct script. To this day, Coca-Cola is written the same way. In the first year, Pemberton sold just 9 glasses of Coca-Cola a day.
However, Pemberton had no idea how to advertise(faire de la pub). This is where Frank Robinson came in. He registered Coca-Cola 's formula with the patent office, and he designed the logo. He also wrote the slogan, "The Pause That Refreshes."
Coke did not do so well in its first year. And to make matters worse, Doc Pemberton