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Clearwater Seafood: Product Analysis

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Clearwater Seafood: Product Analysis
Geography
United Arab Emirates occupies a total area of about 83,600 square kilometers (32,400 square miles), along the south-eastern tip of the Arabian Peninsula between 22°50 and 26°N and between 51° and 56°25 E. The UAE has 1 318 km of continental coastline along the Persian Gulf. The inflation rate, exchange rate and currency stability are important factors to consider in International trade, economically, the UAE has a 4% of GDP growth in 2012 with a lower inflation rate of 1.1%, In terms of days and cost of import procedure (United Arab Emirate). The Urbanization rate of the region is 84% (UAE) which would contribute to the product awareness in necessary part of the region since the urbanization rate is high. The common languages in UAE are Arabic (official), Persian, English, Hindi, and Urdu with major religion is Islam. Note English is also common language in this region because of presence of foreign expatriate working over there (Languages spoken in Dubai). The major natural resources that contribute to the GDP of the region are petroleum and natural gas. The fisheries of the UAE are entirely artisanal in nature and there is no major aquaculture industry in the country. The Country is arid nature; there are no inland fisheries in the UAE. In the UAE seafood is eaten as part of everyday meals and for special occasions, and additionally both the quickly growing UAE population and the increase in tourism and major developments drive increased seafood consumption, The demand from the U.A.E. foodservice sector for seafood has grown by 42% and reached US$158 million by 2012 which can also increase (Agri-Food Trade Services)
The UAE is a highly rule-oriented country with rigid and strict laws, rules, regulations and values of Islam while it also has a very friendly and favourable trading environment, ranking the 5th worldwide in the factor of Trading Across Borders by Word Bank. There is no Nontariff Barriers on most of imported product, especially on



Cited: “Deira Fish Market.” Web. 24 June. 2013. <http://rlcasalme.hubpages.com/hub/Dubai-Deira-Fish-Market> "Frozen Food." LinkedIn Corporation 2012. Web. 10 June. 2013 <http://www.thenational.ae/lifestyle/food/canadian-lobster-uae-chefs-seafood-secrets#full> “Shipping and Handling Process.”Dorr Lobster "World Consumer Income and Expenditure Patterns 2012." Euromonitor. N.p., 2012. Web. 15 June 2013. <www.euromonitor.com/medialibrary/PDF/Book_WCIEP.pdf‎>

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