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Chipotle Industry Analysis Paper

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Chipotle Industry Analysis Paper
Barriers to entry within the fast-food industry are much higher than the general barriers to enter globally. The cost of establishing a new business in Greece is very high, and with the decline in consumer incomes the overall spending at new restaurants is down. Greek consumers are also very loyal to the brands that already exist within their market, so trying to steer them in a separate direction could prove to be difficult. In regards to a fast-casual, low cost establishment, that is the leading rector in the restaurant industry and could prove to be slightly more attractive (Langkos, 2015).

Chipotle
Chipotle competes in the fast dining industry, which did not exist when it first started more than 20 years ago. Now the company has over
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