Chicken Run

Topics: Chicken, Meat, Debt Pages: 3 (1257 words) Published: June 18, 2013
During 2005, Encik Selamat, a Certified Public Accountant (CPA), was transferred from another subsidiary of PCK Holding, which dealt in the business of transportation to poultry and meat business, Excel Poultry and Meat Sdn Bhd (EPM). En Selamat was initially reluctant to accept the position as he lack of expertise in poultry and meat industry. However, later, he accepts and undertakes the position of General Manager in EPM as a new challenge to him. For the first three (3) years, he managed to handle the company smoothly. However, during the closing year end of 2008, the company has faced with tremendous operational crises. Thus, this report will identify and give recommendations on the issues arise in the company. There are two main issues or problems is being identified in this company, which are, increase in price of chicken feed and credit control and managerial problems. For the first issue, regarding the rise of chicken feed price, it is recommended for EPM to plant fast growing trees such as maize tree, trichanthera gigantea tree (fodder tree), or mulberry tree. These three trees have been proved by many researches and farmers all over the Asian countries as the alternative or substitute of commercial chicken feed. By consuming half or thirty percent (30%) of the substitute chicken feeds, this may reduce the existing cost of production. Moreover, it is cheap, fast and easy to plant these trees. In addition, the plant can be used for another purpose of business and may generate income. For example, one maize tree can produce 4 corns in a year and EPM can sell them and make money out of it. Same goes to trichanthera gigantea tree, the leaves and plants not only can be feed to chicken but many other animals such as, cows, goats, ducks, pigs, horses and many more. Thus, EPM can sell their leaves to other farmers and this can help them increase their income. Mulberry tree proves to have more uses. By fully utilize the tree, EPM can generates income in short...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Chicken Run Essay
  • Chicken Run Essay
  • Chicken Run Summary Essay
  • The Exploitation of the Chicken Essay
  • Infectious Bronchitis (Chickens) Essay
  • Chickens Are More Than Food? Essay
  • The Development of the Light Sussex Chicken Egg Essay
  • Essay on Animal Abuse (Chicken)

Become a StudyMode Member

Sign Up - It's Free