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Chick-Fil A Case Study

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Chick-Fil A Case Study
The organization I’m choosing to evaluate is Chick Fil A, in 2014 Chick Fil A’s earnings per restaurant were 3.1 million (Peterson, 2015). Compared to their top competitors McDonald’s, KFC, and Taco Bell, Chick Fil A has managed to make notable earnings despite having few stores and less hours of operation. Chick Fil A has a devoted following and their customer service sets and exceeds the standard. With the statistics and rave reviews I just gave Chick Fil A one would question what else can they do to improve? I have two words dinner menu, for sure Chick Fil A is the place everyone will go to when they need to grab a quick lunch or fulfilling breakfast however, Chick Fil A’s dinner menu needs to be address. What are the chances that people

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