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Chapter 16 Social Psychology

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Chapter 16 Social Psychology
Chapter 16: Social Psychology
Social Thinking
1.Social psychology studies what 3 aspects of our social world? 1. How we think about our social world (social thinking) 2. How other people influence our behavior (social influence) 3. How we relate toward other people (social relations)

Attribution: The Causes of Behavior
2.Distingush between personal (internal) attributions and situational (external) attributions.

Personal internal attributions infer that people’s characteristics cause their behavior. EX: “Bill insulted Linda because he is ride” or “My A on my midterm exam reflects my high ability. Situational external attributions infer that aspects of the situation cause a behavior. EX: “Bill was provoked into insulting
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Some roles that attitudes play in our lives according to Fazios & Roskos-Ewaldson are agreeing or disagreeing with a political part or a friends opinion of a movie.

14. Describe LaPiere’s classic study and what he found about the discrepancy between prejudicial attitudes and discriminatory behavior.

He toured the US with a young Chinese couple, stopping at 251 restaurants, hotels, and other establishments. At the time prejudice against Asians was widespread, yet the couple-who often entered the establishment before LaPiere did-were refused service only once. Later he wrote letters to all the establishments asking of they would serve Chinese patrons. More than 90 percent of those who responded stated they would not.

15. The textbook lists 3 factors that impact when attitudes will most strongly influence behavior (in paragraphs that begin First, Second, Third...). What are these 3 factors and why is theory of planned behavior discussed in the first paragraph?

1. Attitudes influence behavior more strongly when situational factor that contradict our attitudes are weak. EX: conformity pressure my lead us to behave in ways that are at odds with our inner
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What is communicator credibility and what are the two key components of credibility? What other traits of communicators have an impact on persuasion?

Communicator credibility is how believable we perceive the communicator to be and 2 key components are expertise and trustworthiness. Other traits that impact the influence of persuaders are physical attractiveness, likable, and similar to us (interest and goals)

20. Questions about the “message”: What is the two-sided refutational approach to presenting a message? When are we most likely to respond to an appeal that arouses fear?

The two-sided refutational approach is most effective because if an audience is initially disagrees with the communicator’s viewpoint or is aware that ere are 2 sides of the issue, a two-sided message will be perceived as less biased. We are most likely to respond to fear when the message evokes a moderate to strong fear and also provides people with effective, feasible ways to reduce the threat

21. What is need for cognition?

A message loaded with logical arguments and facts may prove highly persuasive to some people yet fall flat on its face with others. Some people enjoy analyzing issues; others prefer not to spend much mental

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