CEO Recommendation

Topics: Management, Strategic management, Business process Pages: 3 (1030 words) Published: December 6, 2013


CEO Recommendation

Nowadays it is almost impossible for a company to develop without I.T.. It is not only for I.T. companies but also for all of the other companies. It is almost that better I.T. means more information and we are living in the world where information is the power. The company falling behind the informatization will be a colony of informationally powerful company and will not be able to expect more economic growth. Then what else can CIO do for the business success by using I.T.? And what are the ways for the company’s I.T. success? The first thing that the company can do for I.T. success is to reengineer existing business processes or buy or invent new I.T. business systems. It can be said another way – managing present values or investing in the future. It is CIO’s dilemma and there are several things to do before reengineering or bring new systems. CIO need to analyze existing business process which is called business process mapping. It creates transparent processes that can be easily assessed and adjusted to increase efficiency. CIO also need to know the company’s current business goals before carrying out his project. By doing this, CIO can match current I.T. capabilities with actual business goals. For the last, CIO should consider about the marketing strategy with CMO(Chief Marketing Officer). The reason for considering marketing strategy is because one of the CIO’s roles is integrating company’s business plan with marketing strategy. Reengineering or inventing I.T. system is not limited only to relatively practical systems like ERP(Enterprise Resource Planning), SCM(Supply Chain Management), or PLM(Product Lifecycle Management). It also includes relatively virtual systems like artificial intelligence system which gathers a lot of data from multiple sources to answer complex questions. Artificial intelligence system is also used to analyze big data and it enables company to get more effective business...
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