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Cedar Georgevich: The Management Of Jet Blue

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Cedar Georgevich: The Management Of Jet Blue
Cedar Georgevich

1) The management of Jet Blue accomplished being both effective and efficient utilizing a flat organizational structure. Unlike a typical expanding business, Jet Blue maintained a small business feel and did not develop numerous layers of management that characterizes a tall structure. Neeleman remained the one and only chief and CEO while his initial partners expanded on their positions and managed the associates. Neeleman and his partners made all vital decisions from the start to present. Most important of which included which plane to purchase, which routes to fly, where to set up headquarters, and whether or not to become a unionized corporation. None of these decisions were made by the associates reflecting a purely

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