Case Study on British Airways

Topics: Airline, British Airways, Flag carrier Pages: 4 (755 words) Published: February 28, 2013
Unit 6.1

Human Resource Management

Level 6

15 Credits

Sample Assignment
To succeed in this unit, you are required to complete two assignments. You must ensure that you cover all the assessment criteria for this unit over the two assignments as ind icated. . Assignment One

You have been invited to contribute an article to the journal ‘Personnel Today’. The journal is commissioning a series of articles introducing principles of Human Resource Management (HRM) to senior managers from other functional management areas. The first article is entitled ‘Ensure the success of your business through effective human resource strategies’ Your article must be suitable for senior managers and written in a style appropriate for a professional journal. You should refer to relevant theory. You may use diagrams and illustrations if you wish. The article must cover:

A definition of strategic human resource management and a comparison of at least two models of strategic HRM
Reasons for the importance of HRM in organisations
Explanation and analysis of an HRM framework
Explanation of the HRM process and how strategies are developed An assessment of the roles in strategic HRM
This assignment covers assessment criteria 1.1, 1.2, 1.3, 2.1, 2.2, and 2.3. A bibliography must be attached.
Assignment Two
Case Study
Read the information about British Airways. Carry out further research by reading the latest BA annual report and articles related to employee relations at BA. The suggested titles are not exhaustive and you should find further sources.

British Airways
British Airways was formed in 1974 from its predecessors merging. Theses airlines were the former BOAC and BEA. British Airways was known as the ‘flag carrier’ airline for the UK, meaning it was the national airline and owned by the state. This was the case until 1987 when the airline was privatised. The airline is still the UK’s largest scheduled airline. British Airways handles both passenger and freight...
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