Case Study: Ma's Outdoor Supplies
Introduction
Ma’s Outdoor Supplies is a new camping supplies retail store in the Detroit metro area. Currently, we do not have a website. My company is seeking for a web development company to create a retail website. The company that is hired is to provide a website based on our requests, provide advice to engage our consumers, tracking metrics, and providing a return on our investment. Our budget is $25,000 - $30,000.
Company Background
Ma’s Outdoor Supplies is a brand new startup business that has a single location in the Detroit metro area. Our mission statement is to become part of the solution of conserving our wildlife around the world. We want the consumers who are into camping to be informed about the dangers of disappearing wildlife …show more content…
Information
Donation Page o Privacy Policy
We want all the pages to be interconnected in which the same navigation menu is on each page so that it can be used to take the visitor to anywhere in the website. We also want a breadcrumb trail below the navigation bar.
Graphic Details
The color palette for the website is to be colors that represent nature and wildlife. Nothing too strong to distract the visitor from the main purpose of the website. We will need you to design a logo that fits our company and be placed on all the pages. We want the font to be Times New Roman and it is your decision of what size it should be. In addition, we want pictures of all our products and the ability to zoom in the selected picture. The website should not feature any distracting material such as blinking text, pop-ups, different fonts, and etc.
Capabilities
The website needs ecommerce capabilities such as having a shopping cart, product search, inventory control, shipping calculators. In addition, the ability for visitors to create a user account and save their billing and shipping information. We also want consumers to be able to connect their social media accounts and PayPal to our website. To protect user information we will need your recommendation on what security is best for our website. Also, a forum page for account users to post their stories, experience, and tips and the ability for users to interact with one
Ma’s Outdoor Supplies is a new camping supplies retail store in the Detroit metro area. Currently, we do not have a website. My company is seeking for a web development company to create a retail website. The company that is hired is to provide a website based on our requests, provide advice to engage our consumers, tracking metrics, and providing a return on our investment. Our budget is $25,000 - $30,000.
Company Background
Ma’s Outdoor Supplies is a brand new startup business that has a single location in the Detroit metro area. Our mission statement is to become part of the solution of conserving our wildlife around the world. We want the consumers who are into camping to be informed about the dangers of disappearing wildlife …show more content…
Information
Donation Page o Privacy Policy
We want all the pages to be interconnected in which the same navigation menu is on each page so that it can be used to take the visitor to anywhere in the website. We also want a breadcrumb trail below the navigation bar.
Graphic Details
The color palette for the website is to be colors that represent nature and wildlife. Nothing too strong to distract the visitor from the main purpose of the website. We will need you to design a logo that fits our company and be placed on all the pages. We want the font to be Times New Roman and it is your decision of what size it should be. In addition, we want pictures of all our products and the ability to zoom in the selected picture. The website should not feature any distracting material such as blinking text, pop-ups, different fonts, and etc.
Capabilities
The website needs ecommerce capabilities such as having a shopping cart, product search, inventory control, shipping calculators. In addition, the ability for visitors to create a user account and save their billing and shipping information. We also want consumers to be able to connect their social media accounts and PayPal to our website. To protect user information we will need your recommendation on what security is best for our website. Also, a forum page for account users to post their stories, experience, and tips and the ability for users to interact with one