Harlem Children’s Zone
Mark Simpson
November 13, 2014
“What should we do to transform our neighbourhoods?”
Overall Assignment Question
In response to "A New Opportunity" (last page of the case):
What would you do if you were Canada, and why?
Use the questions below to frame your answer.
1. Utilizing the Ansoff Matrix how would you describe the most viable option for HCZ? Use an opening sentence and then use no more than 5 points to support.
Harlem Children’s Zone relies on their quantifiable impact in the Harlem community to measure their success and continue to receive the grants and contributions they currently receive. Therefore although their current strategy is for market expansion, it would better suit them to continue honing their current services to increase the quality of their results. Currently it was noted that 95% of their middle school students were behind in both reading and math skills. If …show more content…
A large portion of these grants however are based on quantifiable results, ie: higher graduation rates, increased test scores, etc. Therefore to continue receiving the main source of their revenue they will need to continue to improve in these areas.
To increase staff satisfaction:
The consensus from staff is that a rift is forming where bureaucracy has wedged itself. Since acquiring three new funding opportunities in 2000 (EMCF, TRHF and TPF), HCZ is now required to provide specific data on their youth as it’s requested. The net effect has been disgruntled staff feeling disconnected from their work. Market penetration will require a reworking of current processes to improve the quality of guidance from their staff.
To increase effectiveness of their current services:
HCZ’s market offering is already vast consisting of nine different programs providing aid in areas such