Case study good man company

Topics: Content management system, Web content, Web content management system Pages: 2 (827 words) Published: September 27, 2014

Case Study:
Goodman – Running in 12 languages across 13 country sites

from one comprehensive Sitecore platform
Goodman is a leading integrated property group that owns, develops and manages industrial property and business space across 16 countries worldwide. Goodman invests in business parks, office parks, industrial estates and warehouse and distribution centres. Goodman also offers a range of property funds, giving investors access to specialist services and property assets. With total assets under management of $16.2 billion and 327 business space properties under management, Goodman is one of the world’s leading listed property groups.



Goodman identified a need for a more impactful
online presence that would effectively showcase their
property portfolio and management capabilities.

BlueArc was engaged by Goodman to undertake the
technical development and build of the Goodman
central global website and country sites using a
single instance of the Sitecore Content Management
System (CMS).

The existing system was outdated and did not provide
the depth of functionality or ease of use needed by an
organization with the wide global reach of Goodman.
Frustrated with poor usability and limited functional
scope, publishing content and keeping the website
updated were onerous tasks for staff. Moreover, users
of the website found it difficult to navigate and access
relevant information.
Goodman required an all-encompassing content
management solution that would allow both
centralized and remote management of
content across local and international
centers. The company sought a
sophisticated solution that would
facilitate better administration
of all country sites and tighter
global integration.


According to Alison Brink, Group General Manager,
Marketing at Goodman, “We engaged the BlueArc
Group because we needed a company who we...
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