Case Study Assignment
Case Study Assignment
ANALYSIS
Describe all assumptions seen in any of documents provided in the case study. a. Kelly 1. Feels that Pat is putting the company on the line with this project because of short staff and maintaining the existing workload.
Assumes meeting with Pat means arguing.
Assumes Pat 's work ethic and business practice 's aren 't very good,
Assumes that Pat 's background in cereal means he isn 't knowledgeable regarding technology.
Assumes Pat is trying to undercut him by talking to program without his permission. b. Pat
Assumes that developing “Operation Optimize” will require minimal investment of existing time and effort.
The retail application of the iScanner involves additional software program -ming, with little need for redesigning the hardware components.
Repackaging will be required but is not for seen to be a major roadblock in the development of the product.
Assumes that the costs will be minimal with a substantial ROI.
Assumes alterations to the original iScanner are minimal and “Operation Optimizer” should be ready for the market in 6 to 8 months.
Assumes “Operation Optimizer” needs a significant increase it its product development budget to reach August product launch goals.
Even though the ROI will be reduced the 1st year of the products life, however given the “shelf life” that the iScanner has had in the industry(10 years) we conclude that over the coming decade, the ROI justifies this.
Capital investment, even in a tight economy and with company revenues in flux.
Assumes that certain factions in the company did not want to see the product launch. c. Cliff 1. Assumes that Pat and Chris 's expertise at Acu Scan will recapture the company 's position as a market leader.
Pat 's history as a talented and creative marketing force within the cereal industry will prove to be a boon to the company.
The existing budgets need to be cut to reach the company 's
ANALYSIS
Describe all assumptions seen in any of documents provided in the case study. a. Kelly 1. Feels that Pat is putting the company on the line with this project because of short staff and maintaining the existing workload.
Assumes meeting with Pat means arguing.
Assumes Pat 's work ethic and business practice 's aren 't very good,
Assumes that Pat 's background in cereal means he isn 't knowledgeable regarding technology.
Assumes Pat is trying to undercut him by talking to program without his permission. b. Pat
Assumes that developing “Operation Optimize” will require minimal investment of existing time and effort.
The retail application of the iScanner involves additional software program -ming, with little need for redesigning the hardware components.
Repackaging will be required but is not for seen to be a major roadblock in the development of the product.
Assumes that the costs will be minimal with a substantial ROI.
Assumes alterations to the original iScanner are minimal and “Operation Optimizer” should be ready for the market in 6 to 8 months.
Assumes “Operation Optimizer” needs a significant increase it its product development budget to reach August product launch goals.
Even though the ROI will be reduced the 1st year of the products life, however given the “shelf life” that the iScanner has had in the industry(10 years) we conclude that over the coming decade, the ROI justifies this.
Capital investment, even in a tight economy and with company revenues in flux.
Assumes that certain factions in the company did not want to see the product launch. c. Cliff 1. Assumes that Pat and Chris 's expertise at Acu Scan will recapture the company 's position as a market leader.
Pat 's history as a talented and creative marketing force within the cereal industry will prove to be a boon to the company.
The existing budgets need to be cut to reach the company 's
Cited: Critical Thinking GEN 480: Assessment Case Study. University of Phoenix Course Materials.