Case of Social Enterprise

Module Title: Research Design and Critique
Name of Group: BLSS1
Assessment Title: Report
Project Title: Attitudes of people about online shopping
Date of Submission: 30/05/2012
Word Count: 1718

Table of contents: 1． Proposal Title…………………………………………………………………..................3 2． Introduction………………………………………………………………………………..3
2.1 Title………………………………………………………………………………………….3
2.2 Aims…………………………………………………………………………………………3
2.3 Research Questions………………………………………………………………………….4
2.4 Rationale…………………………………………………………………………………….4 3． Literature Review ……………………………………………………………………….....4 4． Methodology………………………………………………………………………………..7
4.1 Research Design .……………………………………………………………………………7
4.2 Method………………………………………………………………………………………7
4.3 Time plan……………………………………………………………………………………8
5. Ethical Considerations……………………………………………………………………8
5.1 Anonymity…………………………………………………………………………………..8
5.2 Informed consent……………………………………………………………………………9
5.3 Guarantee confidentiality……………………………………………………………………9
5.4 Right to withdraw…………………………………………………………………………...9
5.5 Emotive Hurt……………………………………………………………………………….10 6. Bibliography……………………………………………………………………………….11 7. Appendix…………………………………………………………………………………..14

1. Proposal Title:Attitudes of people about online shopping

2. Introduction:
2.1 Title
Along with the development of science and technology, the Internet has become a necessary part of life. However, to be alongside the Internet developing, countless related industry will to be created, especially online shopping. In general, Internet shopping is special consumer behavior that "on the Internet, the customer will buy directly from the seller of goods or services, but no intermediary service"(Enrique, 2005). It has many advantages, such as convenience, save time and cheaper prices. However, it also brings problems, for example, unsafe consumer’s personal information safeguard or low quality goods. Therefore, people hold different attitudes for online

Bibliography: * BBC, (20 January, 2006), “Festive boom for online shopping”,Retrieved 12/05/2012. From: http://news.bbc.co.uk/1/hi/business/4630472.stm. * Dianne Bown-Wilson,(2011), “Definition of Consumer Motivation”,Retrieved 12/05/2012. From:http://www.ehow.com/about_6572429_definition-consumer-motivation.html. * Enrique, B., (2005) * Jerri Ledford, (2010), ‘Five Tips for Online Shopping Safety’, Retrieved 12/05/2012. from:http://idtheft.about.com/od/preventionpractices/a/OnlineShopping.htm. * Metro news, (2012), “Shoppers spend £1bn a month online”,Retrieved 12/05/2012. * Kwak, Hyokjin, Richard J. Fox, and George M. Zinkhan (2002), "What Products Can Be Successfully Promoted and Sold via the Internet? ". Journal of Advertising Research, 42(1), 23-38. * Monsuwé, Toñita Perea y., Dellaert, Benedict G.C., Ryter, Ko de, (2004), “What drives consumers to shop online?”, A literature review, International Journal of Service Industry Management, Vol. 15 No. 1, pp. 102-121. * Rodgers * Rogers and HarrisM. A., (2003), "Gender and E-commerce: An Exploratory Study," Journal of Advertising Research, 43 (3), 322-330. * Salim, B., Tayib, M., & Abidin, S., (2000),“Computer crime and security a survey of financial institution in”. Press Malaysia. * Soopramanien, D., (2010), 'Conflicting attitudes and scepticism towards online shopping: the role of experience ', International Journal Of Consumer Studies, 35, 3, pp. 338-347, Social Sciences Citation Index, EBSCOhost. * Thompson S. H. TEO, (2002), ‘Attitudes toward online shopping and the Internet’, Behavior& Information Technology, VOL * Udo, G.J., (2001), "Privacy and security concerns as major barriers for e-commerce: a survey study". InformationManagement & Computer Security, vol. 9, pp. 165-174. * Yu,C.M., & Abdulai, D.N., (2000),"E-commerce and the new economy: The Proceedings of International ".Press Malaysia. * Zimmerman, A., (23/01/2012). "Showdown Over 'Showrooming '".Wall Street Journal (New York NY).Retrieved 12/05/2012.