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Can Managers Effectively Plan When The External Environment Continually Change Case Study

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Can Managers Effectively Plan When The External Environment Continually Change Case Study
The external environment is continually changing. One of the main problems in businesses right now it is the way in which decisions are made. Many times decisions need to be made in very short time period with lack of information. Undoubtedly this for a manager represents a challenging task. Therefore, the question is: “How can managers effectively plan when the external environment is continually changing?”.

CRITIC REVIEW OF THE ACADEMIC LITERATURE

Undeniably the perception of planning has changed within the years. In the past planning was not as important as it is today. Twenty-five years ago, the C.E.O and his/her

managers could often guess about future plans since things did not change so quickly and the level of complexity was relatively
…show more content…
Unfortunately organizations in today’s dynamic environment have little time for goals and plans to flow down from the top, hence a flatter hierarchy is needed. This will mean that even lower organizational levels can set goals and develop plans. Therefore, managers should teach their employees how to set goals and to plan then trust them to do it.

CASE STUDY

An example of company based on a strong team structure is Wipro Limited. This originally was an anonymous conglomerate selling cooking oil and personal computers, mostly in India. Today, it is a $6 billion-a-year global company with most of its businesses coming from information-technology services. The strength of this Indian multinational company is its structure. There is no line of managerial authority, teams work in the way they think is best and employees are completely involved and empowered. (Robbins, Stephen P.; DeCenzo, David A.; Coulter, Mary;, 2013)
Not only are Wipro’s employees economical, they’re knowledgeable and skilled and they play an important role in the company’s planning.
Since the information services industry is continually changing, employees are taught to analyze situations and to define the scale and scope of a client’s problems in order to offer the best solutions.
It is an approach that positions Wipro for success no matter how the industry

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