Call Center Technology in the Philippines New graduates like to call it a stepping stone to a better career while others see it as a glorified phone operator job. No matter what people think about the call center industry, there is no doubt that it has been a sector that has helped boost the local economy and has put our country back on the global trading map. Contact centers in the Philippines offer 24/7 multilingual and multimedia supported premium services for marketing, sales, customer care, crisis management, investor relations and other key business applications. It is considered as the sunshine industry of the Philippines today because of the oppurtunities it gives to new and post graduates and the salary it can offer. Plus, the two key requirements are fluent English and a college degree. The Philippines is rising to be the contact center capital of the world with more than 80 contact centers and if we strive to develop it, we might just beat our neighbor countries in Asia in this call center competition. Some of this countries maybe more advance than us in terms of infrastructures and techonology, two things that are truly a great factor in having a successful contact center. But we still have several advantages over them. We offer quality service, we have a warmth and natural [accomodating] attitude other nationalities lack. Plus, we have a more neutral accent. We are better than them in speaking English. The Philippines is considered as the best English speaking community in Asia. We are a society that equates speaking English with intelligence and we have a large English speaking workforce. So even if we cannot win the technological battle in the contact center industry, we can atleast be competitive in terms of service quality with efficient and skilled agents. Of course, the competition no longer just comes from India. There is a large number of developing countries jumping on the outsourcing bandwagon. However, in many of these countries,
