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Busn 319 Marketing Plan

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Busn 319 Marketing Plan
Marketing Plan
XXXXX University, BUSN 319
Team D
(Team Members Names)
Prof. XXXXX XXXXX
April XX, 200X

XXXX XXXXX, Inc.
Franchise Opportunities

(Insert Graphic)

Improving your outlook

Executive summary
Introduction
XXXX XXXXX, Inc. franchises provide professional commercial and residential window cleaning, blind cleaning, gutter cleaning, and power washing services to commercial and residential customers in your, and potentially surrounding counties. Your potential clients are businesses and homeowners who want to maintain sparkling storefronts and hygienic homes. Franchises are granted on a county by county basis based on population densities and economic demographics. Our twenty years of experience and professionalism has made XXXX XXXXX, Inc. a market leader in the professional window cleaning industry.
Business Concept XXXX XXXXX, Inc. franchises offer a variety of commercial and residential service levels tailored to the specific needs of the client. These services can be offered on a weekly, monthly, quarterly, semi-annual, and annual schedule. The commercial service component will maintain the appearance of storefronts so that potential customers will not be distracted by sullied windows. Residential customers benefit from an unadulterated view of their surroundings and enjoy the freedom from cleaning screens, gutters and windows. Power washing and gutter cleaning are lucrative sidelines that provide customers home maintenance service that they themselves seldom want to do. With the increase in need of service oriented providers now is a great time to start your own business. As a Franchisee, you will join a nationally recognized company with a proven system and performance track record. XXXX XXXXX, Inc. will provide you with everything you need to get your franchise up and running in as little as two weeks with the possibility for growth only limited by your goals.
Mission



Cited: Adelman, P.J., & Marks, A.M. (2007). Entrepreneurial Finance: Chapter 5 tables. Upper Saddle River, N. J.: Prentice Hall CleanLink For Entrepreneurs- Billboard Advertising. (2007).Costs of Billboard Advertising. Retrieved April 5, 2008, from http://www.gaebler.com/Billboard-Advertising-Costs.htm Government of British Columbia http://www.cse.gov.bc.ca/ReportsPublications/FinancialTemplate.XLT International Window Cleaning Association, (2008) Home page J. J. L’Allier, Ph.D. & K. Kolosh. (2005, June) Preparing for Baby Boomer Retirement. Retrieved April 19, 2008, from http://www.clomedia.com/content/templates/clo_article.asp?articleid=976&zoneid=25 Marketdata Enterprises Inc Window Cleaning Directory. (2007). Window cleaning Pricing. Retrieved February 8, 2008, from http://windowcleaningdirectory.net/ Window Gang

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