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Business M/J 03 Er
9707 Business Studies June 2003

FOREWORD ....................................................................................................................... 1 BUSINESS STUDIES.......................................................................................................... 2
GCE Advanced Level and GCE Advanced Subsidiary Level ...................................................................... 2 Paper 9707/01 Short Answer/Essay ............................................................................................................. 2 Paper 9707/02 Data Response ..................................................................................................................... 5 Paper 9707/03 Case Study ........................................................................................................................... 7 Paper 9707/04 Essays .................................................................................................................................. 9

This booklet contains reports written by Examiners on the work of candidates in certain papers. Its contents are primarily for the information of the subject teachers concerned.

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9707 Business Studies June 2003

GCE Advanced Level and GCE Advanced Subsidiary Level
Paper 9707/01 Short Answer/Essay

General comments Overall, the majority of candidates were able to attempt all required elements of this Paper, illustrating that the Paper was accessible. In many cases the candidates demonstrated a balanced performance across Section A and Section B, although there was evidence of an inconsistent performance between the Short Answer section and the Essay, with the higher marks tending to be gained in Section A. Candidates from some Centres showed extremely good technique in the structure of their essays with arguments being presented in a clear and logical manner. The quality of the essays in some cases was outstanding,
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