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Business Research

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Business Research
I heard the news that the President of Sparklin Automotive Company has decided to go off my recommendation and adopt the Balanced Scorecard, which I believe he adopted it to improved the performance of the employees as well as the company itself here at Sparklin Automotive Company. The President of Sparklin Automotive Company took the time out and sent me an email informing me "We at Sparklin Automotive Company have decided to adopt the Balanced Scorecard".
The email also had some other information in it as well. The President of Sparklin Automotive Company also wants to try to base compensation off of or with the performance measures, those performance measures falls into four categories, which are financial perspective, customer perspective, internal process perspective, and learning and growth perspective. The President of Sparklin Automotive Company has asked me memo to him with responses to his questions about unethical behavior that could result if the wrong performance measures are used when tying performance measures of financial perspective, customer perspective, internal process perspective, and learning and growth perspective. The President of Sparklin Automotive Company wants to know how Sparklin Automotive Company can avoid the unethical behaviors; the President of Sparklin Automotive Company also wants to know how Sparklin Automotive Company should tie the performance measures of financial perspective, customer perspective, internal process perspective, and learning and growth perspective to compensation.
Based off of the email I received from the President of Sparklin Automotive Company, I will explain in the most detail as possible the performance measures of financial perspective, customer perspective, internal process perspective, and learning and growth perspective so it will be understood by the President of Sparklin Automotive Company and I will define unethical behavior. Upon completing that area, I will also explain how to develop a fair

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