Business Plan- Egl Tours Company Ltd
Table of Content
Business Objectives---------------------------------------------------- P.2
Executive Summary---------------------------------------------------- P.3
Methodology------------------------------------------------------------ P.4
Background of EGL Tour Company Ltd---------------------------- P.5
Mission & Objectives-------------------------------------------------- P.6
In-depth SWOT Analysis---------------------------------------------- P.7~9
Market Segment--------------------------------------------------------- P.10
Service Concept--------------------------------------------------------- P.11~12
Operating Strategies---------------------------------------------------- P.13
Service Delivery Systems--------------------------------------------- P.13
Market and Competitor Analysis------------------------------------- P.14~15
Problems and difficulties---------------------------------------------- P.16
Recommendations----------------------------------------------------- P.17
Conclusion-------------------------------------------------------------- P.18
Reference--------------------------------------------------------------- P.19
Business Objectives
For this report, we would like to analysis the EGL Tours Company Limited (EGL) from different perspectives, including market segment, service concept, service & operation strategies, SWOT analysis etc. And recommend to investor if the company we choose is sound to invest. On the basis of the result, we can separate internal and external objectives.
Internal
According to the market segment, it represents the adequate of customer sources by EGL or not. If not, we would like to increase the profit by the expansibility of target customers. Furthermore, the explanation of the service concept can trace the sufficient and affectivity facilities and packages provide to customer. Besides, analyze of the services & operation strategies can show the financial condition and the employees as well as the service quality.
Business Objectives---------------------------------------------------- P.2
Executive Summary---------------------------------------------------- P.3
Methodology------------------------------------------------------------ P.4
Background of EGL Tour Company Ltd---------------------------- P.5
Mission & Objectives-------------------------------------------------- P.6
In-depth SWOT Analysis---------------------------------------------- P.7~9
Market Segment--------------------------------------------------------- P.10
Service Concept--------------------------------------------------------- P.11~12
Operating Strategies---------------------------------------------------- P.13
Service Delivery Systems--------------------------------------------- P.13
Market and Competitor Analysis------------------------------------- P.14~15
Problems and difficulties---------------------------------------------- P.16
Recommendations----------------------------------------------------- P.17
Conclusion-------------------------------------------------------------- P.18
Reference--------------------------------------------------------------- P.19
Business Objectives
For this report, we would like to analysis the EGL Tours Company Limited (EGL) from different perspectives, including market segment, service concept, service & operation strategies, SWOT analysis etc. And recommend to investor if the company we choose is sound to invest. On the basis of the result, we can separate internal and external objectives.
Internal
According to the market segment, it represents the adequate of customer sources by EGL or not. If not, we would like to increase the profit by the expansibility of target customers. Furthermore, the explanation of the service concept can trace the sufficient and affectivity facilities and packages provide to customer. Besides, analyze of the services & operation strategies can show the financial condition and the employees as well as the service quality.