Business Papers
KALUSUGAN
By
The power of five to change lives
Romabelle Abapo Chylca Mae Bardinas Doreen Faith Escobañez Marianne Regalado Lian Marie Sayno 0
Executive Summary I. Situation Analysis 1. Internal Analysis Mission Fifth Fusion Team is a non-profit organization, aimed at offering alternative solutions towards healthy living that are economically friendly, inexpensive and adaptable. We view ourselves as partners with the residents, the local government and the community as a whole. Vision The vision of Fifth Fusion Team includes the commitment to inspire Filipino communities by leveraging their standard living and promoting new knowledge and values towards healthy living. Team’s Philosophy We the Fifth Fusion follow a certain moral philosophy: to devote ourselves and expertise to provide solutions through products and services that promotes unity or Bayanihan in the Filipino communities across the country. Analysis of Team’s available resources (financial, marketing, managerial, human resources and other resources) The team’s knowledge in social marketing and community development, their ability to generate solutions to the existing problems of the community, ability communicate effectively, and explain the benefits of the programs in a compelling or convincing way, and their commitment and passion to carry out the mission and share vision of the team are the key qualities of the team to succeed in their social marketing programs. The willingness of the target market to respond to the social marketing program is also a key factor to success. Another key factor is the availability of funds that will provide for the team’s proposed intervention. 1
The team is comprised of five members, all of which are marketing students. Being marketing students, it implies that the team are familiar with some of the marketing concepts yet the team has not undergone proper training and are not experts in social marketing and community development. The members of the team
By
The power of five to change lives
Romabelle Abapo Chylca Mae Bardinas Doreen Faith Escobañez Marianne Regalado Lian Marie Sayno 0
Executive Summary I. Situation Analysis 1. Internal Analysis Mission Fifth Fusion Team is a non-profit organization, aimed at offering alternative solutions towards healthy living that are economically friendly, inexpensive and adaptable. We view ourselves as partners with the residents, the local government and the community as a whole. Vision The vision of Fifth Fusion Team includes the commitment to inspire Filipino communities by leveraging their standard living and promoting new knowledge and values towards healthy living. Team’s Philosophy We the Fifth Fusion follow a certain moral philosophy: to devote ourselves and expertise to provide solutions through products and services that promotes unity or Bayanihan in the Filipino communities across the country. Analysis of Team’s available resources (financial, marketing, managerial, human resources and other resources) The team’s knowledge in social marketing and community development, their ability to generate solutions to the existing problems of the community, ability communicate effectively, and explain the benefits of the programs in a compelling or convincing way, and their commitment and passion to carry out the mission and share vision of the team are the key qualities of the team to succeed in their social marketing programs. The willingness of the target market to respond to the social marketing program is also a key factor to success. Another key factor is the availability of funds that will provide for the team’s proposed intervention. 1
The team is comprised of five members, all of which are marketing students. Being marketing students, it implies that the team are familiar with some of the marketing concepts yet the team has not undergone proper training and are not experts in social marketing and community development. The members of the team