business decision making 
Business Decision Making
Students Name:
Lecturers Name:
Unit Title:
Submission Date:
Table with the risks and weigh of their relative importance against the rate of return that I foresee for my companyaswell as a plan of overcoming the risks
Risk
Importer
Exporter
L/M/S
How to Overcome It
Economic conditions
Poor economic conditions will affect my imports.
Poor economic conditions in other countries will affect my exports. If the demand for my imports is down, I will conduct marketing campaigns within my country so as to increase the demands for my goods. I will also export to countries where the demand for my products is high (Thomas A. 2012).
Fluctuations in industry
The demand for my products will be low if I continue to import into the country.
The demand for my products will be low if I don’t have any other alternative country to export to. If the business of my imports fluctuates in my home country, I will have to diversify and import products whose industry has not fluctuated yet. If the industry fluctuates in the country I am exporting to, I will have to export to another country where the industry is still developed (Thomas A. 2012).
Competition
If the competition is high, the demand for my products will be low.
If competition is high to the county I am exporting to is high, the demand for my products will be low. In order to fight competition, I will have to market my products through the various advertising avenues that are available.
Technological change
A technology can be developed that will allow the production of imported goods to be done locally.
Technology adopted by other countries I am exporting to will increase the competition of our products. In order to fight competition, I need to be innovative. Innovation will allow me to produce better goods.
Change in preferences
The demand for my imports might be reduced by the changes in consumer preference.
The demand for my exports might be reduced by the changes in
Students Name:
Lecturers Name:
Unit Title:
Submission Date:
Table with the risks and weigh of their relative importance against the rate of return that I foresee for my companyaswell as a plan of overcoming the risks
Risk
Importer
Exporter
L/M/S
How to Overcome It
Economic conditions
Poor economic conditions will affect my imports.
Poor economic conditions in other countries will affect my exports. If the demand for my imports is down, I will conduct marketing campaigns within my country so as to increase the demands for my goods. I will also export to countries where the demand for my products is high (Thomas A. 2012).
Fluctuations in industry
The demand for my products will be low if I continue to import into the country.
The demand for my products will be low if I don’t have any other alternative country to export to. If the business of my imports fluctuates in my home country, I will have to diversify and import products whose industry has not fluctuated yet. If the industry fluctuates in the country I am exporting to, I will have to export to another country where the industry is still developed (Thomas A. 2012).
Competition
If the competition is high, the demand for my products will be low.
If competition is high to the county I am exporting to is high, the demand for my products will be low. In order to fight competition, I will have to market my products through the various advertising avenues that are available.
Technological change
A technology can be developed that will allow the production of imported goods to be done locally.
Technology adopted by other countries I am exporting to will increase the competition of our products. In order to fight competition, I need to be innovative. Innovation will allow me to produce better goods.
Change in preferences
The demand for my imports might be reduced by the changes in consumer preference.
The demand for my exports might be reduced by the changes in
References: Thomas A. COOK, Rennie ALSTON, Kelly RAIA (2012) Mastering Import & Export Management AMACOM Div American MgmtAssn Thomas E. JOHNSON, Donna L. BADE (2010) Export/Import Procedures and Documentation AMACOM Div American MgmtAssn Krista Turner (2012) Import/Export Business: Entrepreneur 's Step-By-Step Startup Guide Entrepreneur Press, 2012 Krista Turner (2010) Start Your Own Import/Export Business, Third Edition Entrepreneur Press