BUS 520 assignment2

Topics: Google, Larry Page, PageRank Pages: 3 (1187 words) Published: February 25, 2014
Organizational culture is the essence of any company. It is the way a company separates themselves from the market and especially, from their competition. According to an article in business insider, “ Corporate culture is the personality of a company and it can’t be faked”(Schawbel, 2013, cultural research section, para.1). For the purpose of this paper, I will be investigating the corporate culture of Google Incorporated. Google was founded in 1998 by Larry page and Sergey Brian who met at Stanford University in 1995(Google Company Website). What is Google’s Organizational Culture? Google’s organizational culture is represented in several ways which include their management structure, and their public transparency, treatment of employees etc. Google has people who’s sole job is to keep employees happy and maintain productivity. People operations are where science and human resources intersect. And it’s what keeps Google a top performing company. A Culture Built on Qualitative and Quantitative Data: They’re always testing to find ways to optimize their people, both in terms of happiness and performance. In fact, almost everything Google does is based off data. Few exmples below Lunch Lines:According to Google it’s about three to four minutes. Any longer and they may waste time, any shorter and they don’t get to meet new people. Lunch Tables: If you want employees to meet each other, make the tables long. This will expose them to more people who they can get to know. Deep Technical Knowledge Doesn’t Make the Best Managers: Just because an engineer is ten times more productive doesn’t mean they’ll be the best manager, according to Google. While having deep technical knowledge is important, it ranks as the least important of the 8. Mission

Google’s mission is a bottom-up encapsulation of what excites Googlers, it creates an arena where data and people can be brought together in surprising ways, ranging from Speak2Tweet (the voicemail-to-Twitter application...

References: Bock, L. (2011, September). Passion, not perks. Retrieved from http://www.thinkwithgoogle.com/articles/passion-not-perks.html
Bulygo, Z. (2013, Feb 11). Inside google 's culture of success and employee happiness. . Retrieved from Inside google 's culture of success and employee happiness. : http://blog.kissmetrics.com/googles-culture-of-success
DuBrin, A. (2011). Essentials of management.
Schawbel, D. (2013, May 8). It is becoming increasingly difficult to fake a great corporate culture. Retrieved from http://www.businessinsider.com/its-difficult-to-fake-corporate-culture-2013-5
website, G. C. (2011). facts and culture. Retrieved from http://www.google.com/about/company/facts/culture
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