Bus 475 Week 2 Individual

Body Fitness Body Fitness is a new state of the art fitness facility coming to the valley that will offer the finest workout equipment, intense one-on-one personal training, proper supplemental nutrition plans, and strategic planning for a patient’s course of action to get in shape. Each fitness facility will offer the essential wide range of work out equipment and will be staffed to accommodate clients from high school age to retirement. Clients will consist of the average high school student struggling with weight, the college football player looking for supplemental professional and nutritional training, or the mother of four trying to lean up her body so she feels comfortable after enduring the impact four children may bring to the world. Each workout will be accompanied by a state certified professional workout instructor, and will be outlined and detailed with goals and plans to reach in a unique fashion. Nutrition and meal plans will be personalized and relative to the overall best results for each individual client. The personal training professional will create each meal plan corresponding to each individual’s distinct workout regimen to support the utmost results. Body Fitness Mission The mission of a company is defined as a unique purpose that sets a company apart from its competitors and identifies the range of its operation. A mission statement often offers insight on a company’s market, technological areas of emphasis, the company’s product, and most importantly, the priorities and values of the decision makers (Pearce & Robinson, Chapter 1-2, 2009). The mission of Body Fitness is simple; “Body Fitness will offer the best experience to our clientele on fitness instruction, workout regimen, nutrition, and supplements to ensure each client receives outstanding results. Our system of workouts and proper nutrition plans will set the standard for what a fitness facility should offer while considering the best possible

References: Business dictionary. (2012). Retrieved from http://www.businessdictionary.com/definition/guiding-principles.html Pearce, J A. II, & Robinson, R. B. (2009). Strategic management: Formulation, implementation, and control. (11th ed.). Retrieved from https://portal.phoenix.edu/classroom/coursematerials/bus_475/20120614/OSIRIS:34490219