Bus 475: Business Model And Strategic Plan

Business Model and Strategic Plan
BUS/475
July 21, 2014

Table of Contents
Page
Title Page i
Table of Contents ii Executive Summary…………………………………………………………………... 3 Business Model and Strategic Plan Part I…………………………………………….. 5 Existing Business or New Business Division Vision, Mission Value Proposition Business Model and Strategic Plan Part II……………………………………………. 8 SWOTT Analysis Internal and External Environmental Analysis Supply and Value Chain Analysis Business Model and Strategic Plan Part III…………………………………………… 12 Assumptions, Risk and Change Management Plan Summary of Strategic Objectives Balanced Score Card and its impact on stakeholders Communication Plan Conclusion…………………………………………………………………………….. 17
Every country exhibits its own unique culture and it is essential to pander to the preferences of each individual culture. A system that works in the United States is not likely to see the same level of success in Bangladesh, unless serious modifications are made to the business model. To overcome this challenge, the company will conduct independent research and use paid consultants to determine how to tailor the brand’s image for success in vastly different cultures. As time progresses, the company will be able to assess strengths and weaknesses by testing different models in each regional area. Gaining insightful knowledge about each country’s cultural preferences will allow the company to attain a competitive advantage. The nature of strategic management today is seen in the environment-driven strategies of successful firms competing in a diverse market. We must understand that faulty assumptions and false information can result in the formulation of poor or even disastrous plans, and change is constant and continuous; that yesterday’s good plan may not be relevant or of any value today (Pearce & Robinson, 2009). We have to realize that we live in a changing world and business organizations, governmental units and other entities, just like people, have to adjust and adapt to
Improve price-to-earnings ratio.
The current PEG ratio sis 9.05 (NASDAQ 2014) and should be increased to 1.50
A quarterly trend of improvement should be seen in the PEG ratio.
Expand into international markets that present the highest overall value.

Customer Value Perspective
Objectives
Targets
Measures
Risk Mitigation
Improve company image by marketing new products
Increase customer recognition of new product offerings.
Growth of new product sales of 10% relative to traditional products.
Conduct custom surveys to gain insight into new product reception.
Improve overall customer service
Increase positive feedback from loyal customers
Improve customer feedback by 25% over 1 year.
Implement an employee training program focused on customer service
Implement delivery to large markets
Make ON’s products available with rapid delivery.
Implement ON’s delivery in at least 5 US cities
Test the delivery system in limited markets before mainstream launch

Process or Internal Operations Perspective
Objectives
Targets