BUS 402 Week 1 DQ 1.doc
BUS 402 Week 1 DQ 2.doc
BUS 402 Week 2 ASSIGNMENTS.doc
BUS 402 Week 2 DQ 1.doc
BUS 402 Week 2 DQ 2.doc
BUS 402 Week 3 Critical Thinking Quiz.pdf
BUS 402 Week 3 DQ .doc
BUS 402 Week 3 DQ2.doc
BUS 402 Week 4 DQ 1.doc
BUS 402 Week 4 DQ 2.doc
BUS 402 Week 5 ASSIGNMENTS.doc
BUS 402 Week 5 DQ 1.doc Business - General Business BUS402 Strategic Management Business Policy Tutorial
Marcus, A.A. (2011). Management Strategy: Achieving Sustained Competitive Advantage (2nd ed.). New York: McGraw-Hill Irwin. ISBN: 9780078137129, bundled with case: Starbucks’ Global Quest 2006: Is the Best Yet to Come?
Chapter 1: Strategy Basics
Chapter 2: External Analysis
Chapter 3: Internal Analysis
Week 1 - DQ1 - Environmental Changes- BUS402 Strategic Management Business Policy
Provide an example of an industry or company that has changed its strategy over time as environmental factors such as technology, competition, and consumer preferences have changed. Explain the changes in environment and in the industry’s or company’s evolving strategy.
Week 2 - DQ2 - Vision and Mission - BUS402 Strategic Management Business Policy
Share the vision and mission statement of your firm (or one with which you are familiar). How is that vision and mission statement communicated to employees and the public? What is the role of the vision and mission statement in driving the activities of the firm? If there is no vision and/or mission statement, discuss possible reasons why it is not clear.
Chapter 4: Timing and Positioning
Chapter 5: Mergers, Acquisitions, and Divestures
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