BUS 235 Week 4 Discussions

Topics: Price, Pricing, Marketing Pages: 3 (460 words) Published: November 3, 2014

This paperwork of BUS 235 Week 4 Discussions shows the solutions to the following problems: DQ1: Discuss the ethics of pricing products to match the value that consumers are willing to pay for products (e.g., $2.50 bottle of water, $150 running shoes, etc.). Is it unethical to charge high prices when the cost of making a product is significantly less than the retail price? Provide examples. Respond to at least two of your classmates General Questions - General General Questions

BUS235 Week 1 DQ 1 Marketing Trends 

BUS235 Week 1 DQ 2 Customer Needs and Wants 

BUS235 Week 2 DQ 1 Market Research 

BUS235 Week 2 DQ 2 Customer Loyalty 

BUS235 Week 3 Assignment Retail Stores

BUS235 Week 3 DQ 1 Branding Debate 

BUS235 Week 3 DQ 2 New Product Development 

BUS235 Week 4 DQ 1 Price and Ethics 

BUS235 Week 4 DQ 2 Service Marketing 

BUS235 Week 5 DQ 1 Super Bowl Advertising 

BUS235 Week 5 DQ 2 AMA 

BUS235 Week 5 Final The Marketing Mix.

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This paperwork of BUS 235 Week 4 Discussions shows the solutions to the following problems: DQ1: Discuss the ethics of pricing products to match the value that consumers are willing to pay for products (e.g., $2.50 bottle of water, $150 running shoes, etc.). Is it unethical to charge high prices when the cost of making a product is significantly less than the retail price? Provide examples. Respond to at least two of your classmates General Questions - General General Questions

BUS235 Week 1 DQ 1 Marketing Trends 

BUS235 Week 1 DQ 2 Customer Needs and Wants 

BUS2...

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