BUS 201 essay 
International businesses have a number of significant factors that are crucial to take into account when intending to internationalise into an emerging or developing country. Macro environmental factors include the legal and political environment, cultural views and the economic differences of a country (Kozlinkis & Guseva 2006, p. 111). The macro environment can be defined as the main external and irrepressible factors that affect a business or an organisations decision-making, also affecting it interactions and approaches on a global scale (Johnston 2010, p. 2378). Therefore, international business must understand that they are required to take a proactive approach, as the macro environment is an area that they cannot control. The success of international businesses stems significantly from an appreciation of the differences of a country and reducing the gap of those differences (Orta 2013, p. 691).
In order for international businesses to successfully surface in developing countries they need to abide by the specific principles and morals of the chosen country. The legal and political environment of a country is ever changing and dynamic. Those changes pose great risk to international business (Bordo & Rousseau 2011, p. 1242). The political system of a country consists of a government within which formal bodies and procedures are accountable for the formulation and enforcement of collective resolutions for its nations (O’Lessker 1982, p. 54). International business need to understand the legal and political factors in a country they wish to emerge in. This is significant as it enables organisations to have an insight of the country’s rule of law, which establishes the laws, and imposes legal measures (Staats & Biglaiser 2011, p. 612). Each country individually, also has a set of ideologies which comprise of a set of principles and standards that validate for certain behaviours that assist to guide economic and political arrangements (Behague et al. 2009, p.
In order for international businesses to successfully surface in developing countries they need to abide by the specific principles and morals of the chosen country. The legal and political environment of a country is ever changing and dynamic. Those changes pose great risk to international business (Bordo & Rousseau 2011, p. 1242). The political system of a country consists of a government within which formal bodies and procedures are accountable for the formulation and enforcement of collective resolutions for its nations (O’Lessker 1982, p. 54). International business need to understand the legal and political factors in a country they wish to emerge in. This is significant as it enables organisations to have an insight of the country’s rule of law, which establishes the laws, and imposes legal measures (Staats & Biglaiser 2011, p. 612). Each country individually, also has a set of ideologies which comprise of a set of principles and standards that validate for certain behaviours that assist to guide economic and political arrangements (Behague et al. 2009, p.
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