Burger King vs Mcdonalds

Topics: Hamburger, McDonald's, Burger King Pages: 3 (1083 words) Published: May 5, 2013
Burger King vs. McDonald’s
Burger King and McDonald’s are two of the most popular fast food restaurants and have been in competition for years. Both of the restaurants have been in business for over 50 years, though Burger King was started before McDonald’s. Burger King was established in 1953 as Insta-Burger based in Florida. The company ran into financial issues and was bought out by David Edgerton and James McLamore in 1954, and the name was then changed to Burger King and a year later, the king was introduced. McDonald’s was first opened in 1940 by Dick and Mac McDonald in California as a drive-thru barbecue. After several attempts the brothers sold the business to Ray Kroc in 1955 and he established the McDonald’s franchise. These two are very similar in the types of food offered on the similar menus, but at the same time, they have a couple of major differences that place them in a category all their own.

The biggest difference between these two establishments are the ways in which the food, more important, the burgers are prepared. This may be the deciding factor between the two restaurants more than any other difference. Burger King always has been known for their flame-broiled burgers which are fire grilled to perfection to give them that outdoor grilled taste. Their best-selling burger is the Whopper, which was created by the founder in 1957, not knowing it would become their most famous burger. It is composed of a quarter pound beef patty, mayonnaise, lettuce, tomato, pickles, ketchup, and sliced onion on a sesame seed bun. McDonald’s fries their burgers on a flat grill which gives them an indoor cooked taste. Their best-selling burger is the Big Mac, which was introduced by one of the franchise owners in 1967 but was only offered in Uniontown, Pennsylvania until a year later when it was introduced nationally. Everyone always remembers the ingredients of the Big Mac by the song created for advertisement that goes: 2 all beef patties, special...
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