Preview

Brand management

Satisfactory Essays
Open Document
Open Document
589 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Brand management
INTER FLOW COMMUNICATION:

Type of Business:
Creative media
Outdoor agency

Services:
Consumer research
Brand development
Branch architecture
Corporate identity
Communication Audit
Creative Concepts
TV, Radio Commercial production
Print point of sale and Premises Branding
3D Design
Photography
Film Production
Post Production
Media Planning and Buying

Clients:
7UP
Cheetos
Pso
Ptcl
Barclays
Skin Care
Kisan
Singer
Mirinda
Bubblegummers
Maria Claire
Free walk
Samsung
Fauji Fertilizers
Lays
Kurkure
Nisan
USAids
Urban sole

Gtz
Cross roads
Planta
Pepsi

Adsells:
Type of business:
Outdoor agency
Media agency

Services: digital printing, outdoor advertising, vehicle graphics activation Clients:
Warid
Engro foods
Pepsi
Mc donals
UBL
Ufone
Standard charterd
Uniliver
Nestle
Bank alfalah
NIB Bank
Tetra pack
Interwood
Makro
Total
Emaar
Wi tribe
Etihad
Faisal bank
Castrol
monsanto
Zong
PSO
Tapal
Shell
Honda
Coca Cola
Telenor
Mobilink
Metro
Dawn
Nishat
Suzuki
Wateen
MCB
Abbot

Maxim Advertising

Services:
Account Management
Creative
Media
Production
Support Services
Expertise
Clients:
Department of Health, Govt. of Sindh
Department of Agriculture, Govt. of Sindh
Department of Information Technology, Govt. of Sindh
Department of Zakat &Ushr, Govt. of Sindh
Department of Works, Govt. of Sindh
Hyderabad Electric Supply Company
Hyderabad Development Authority
Distt Govt. Tando Allah Yar.
Distrcit Govt. Hyderabad
Atomic Energy Commission of Pakistan
Bagh-e-Quaid-i-Azam Builders
Cantonment Board Clifton
Cantonment Board Karachi
Cantonment Board Faisal
Civil Aviation Authority (CAA)
Dr. A. Q. Khan Laboratories
Enercon
Head Quarters Engineers (5 Corps)
Inter Services Public Relations (ISPR)
Investment Corporation of Pakistan (ICP)
Karachi Building Control Authority (KBCA)
Karachi Electricity Supply Corporation (KESC)
Karachi
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Brand case Study
    • 541 Words
    • 3 Pages

    Brand case Study

    Since opening in a suburb of a major metropolitan area two years ago, Pablo’s Pepper Pizza has consistently had a huge line of customers waiting for a table. Pablo, the owner, attributes this to his strong belief that customers are entitled to high quality food at inexpensive prices. His brand promise is to consistently create a fun, family-oriented environment centered around great food that won’t break the budget. This idea is demonstrated at many different touchpoints with customers. Parents can enjoy the $5.00 all-you-can-eat pizza and salad buffet while watching the game on the television screen. Kids receive a complimentary activity book along with a packet of crayons and unlimited trips to the dessert bar stocked with fruit, pizza, and cookies. From time to time, Pablo even personally invites the children to watch the pizzas being made through a glass window. The employees seem to enjoy this as much as the children do, especially when the children smile as the pizza dough is tossed high into the air. It’s a good thing, too – a friendly attitude is stressed at weekly staff meetings. During this time, Pablo also reminds the cooks to keep a fresh supply of a variety of pizzas on the buffet line, and he instructs the bussers to quickly clear dirty plates from the tables. All this must be working because the place is still packer!…

    • 541 Words
    • 3 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    The Relationship Between Brand Management and Public
    • 6974 Words
    • 28 Pages

    The Relationship Between Brand Management and Public

    THE CHANGING DIMENSIONS OF PUBLIC RELATIONS: THE RELATIONSHIP BETWEEN BRAND MANAGEMENT AND PUBLIC RELATIONS E. Pelin BAYTEKİN*, Mine YENİÇERİ ALEMDAR**, Nahit Erdem KÖKER*** ABSTRACT The changes in the dimensions of public relations, due to the globalization effect on the business enterprises, are remarkable. In this manner, the relationship of public relations with re-engineering, total quality management, six sigma approach, event management, crisis management, reputation management, knowledge management and customer relationship management is evaluated in this study. Moreover, after establishing these interactions, the relationship between public relations and brand management will be evaluated as well. Keywords: Brand Management, Public Relations, Globalization. INTRODUCTION It is possible to say that the process of globalization –which is used to define any conceptual change in the world from economics to culture- is being emerging till the 80’s. There are different ideas about historical process of the globalization that can be defined as “compression of the world and increasing consciousness of perception of assuming as one place as a concept” (as cited in Aslanoğlu, 1998:124, Waters, 1995:1). There is an on going argument about the fact of globalization. Some authors believe that it is not a new fact…

    • 6974 Words
    • 28 Pages
    Powerful Essays
    Read More
  • Satisfactory Essays

    Strategic brand management
    • 8978 Words
    • 36 Pages

    Strategic brand management

    Fall 2013 - Offered Course List (This page is updated in every 5 minutes) Course Section Faculty Time Room Capacity 1. ACT201 1 ALK ST 01:00 PM - 02:30 PM NAC414 2 (35) 2. ACT201 2 ALK ST 04:20 PM - 05:50 PM NAC208 2 (35) 3. ACT201 3 Anb ST 11:20 AM - 12:50 PM NAC506 0 (35) 4. ACT201 4 Anb ST 02:40 PM - 04:10 PM NAC209 0 (35) 5.…

    • 8978 Words
    • 36 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Contemporary Brand Management
    • 7424 Words
    • 30 Pages

    Contemporary Brand Management

    Culpan, R. (1991) cited in Gong, W. (2009). National Culture and Global Diffusion of Business-To Consumer E-Commerce. Cross Cultural Management: An International Journal. [Internet], 16 (1), pp. 83-101, Available from: [Accessed 29 December 2010].…

    • 7424 Words
    • 30 Pages
    Powerful Essays
    Read More
  • Good Essays

    Brand Identity
    • 1971 Words
    • 8 Pages

    Brand Identity

    Marketing communications play a very big role in creating a strong brand identity. A brand is more than just that, a brand is almost like a person; it holds certain characteristics, values and personality traits. Combining all these aspects allows a brand to communicate with their consumers, which creates a strong relationship between the two parties. Brands have to communicate a certain message to reach their consumers and get them on-board with the brand, they communicate their messages using the following marketing communication tools: advertising, public relations, personal selling, sales promotion and direct marketing.…

    • 1971 Words
    • 8 Pages
    Good Essays
    Read More
  • Good Essays

    Organization and Brand Equity
    • 1366 Words
    • 6 Pages

    Organization and Brand Equity

    Take your corporate brand or brand of any product/ service that your organization offers. What is the promise of the above brand? Also identify the brand elements and their role in building brand equity.…

    • 1366 Words
    • 6 Pages
    Good Essays
    Read More
  • Powerful Essays

    chicken run
    • 2049 Words
    • 9 Pages

    chicken run

    * One of top 5 chicken suppliers * Continuing profitability and growth * Good promotional strategy * Qualified accountant (Encik Kasim) * Reliable Credit Controller (Ms Choy) * Encik Selamat’s…

    • 2049 Words
    • 9 Pages
    Powerful Essays
    Read More
  • Good Essays

    Brand Communication
    • 414 Words
    • 2 Pages

    Brand Communication

    The primary objective of the retailer is to maximize their store’s profit and an attempt to maximize the profits for each product category. To fulfill this objective and the shift in the power from manufacturers to retail chains have made it necessary for retailers to communicate their brand. It is quite common to regard advertising as a major factor in leveraging brand equity (Achenbaum, 1989; Lindsay, 1990).…

    • 414 Words
    • 2 Pages
    Good Essays
    Read More
  • Good Essays

    Supply Chain at Lucky Cement Company
    • 4339 Words
    • 18 Pages

    Supply Chain at Lucky Cement Company

    Cement is one of major industries of Pakistan. Pakistan is rich in cement raw material. Currently many cement plants are operating in private sector. Pakistan Cement Industry has huge potential for export of cement to neighboring countries like India, U.A.E, Afghanistan, and Iraq & Russian States. There has been a robust growth of cement demand seen both in domestic and exports market during the financial year ended June 30, 2007. The industry achieved an overall growth of 32% with domestic demand of cement increased by 24.95% whereas the exports increased by 111.86%. The overall growth achieved by many…

    • 4339 Words
    • 18 Pages
    Good Essays
    Read More
  • Powerful Essays

    strategic brand managemnt AEON
    • 2677 Words
    • 9 Pages

    strategic brand managemnt AEON

    The size of the retail industry in Malaysia is big in size as it covers most shops and markets. Malaysia is quite a big country with a sizeable population that forms the perfect customer base that supports business industry. The industry is categorised according to the size, location and the types of products offered. According to size, there are convenient stores, shops, supermarkets and hypermarkets. Location wise, there are retail outlets and departmental stores, whereas according to products, there are those which are specialised in clothes and apparels, household stuff , appliances or even shops that sell a combination of both.…

    • 2677 Words
    • 9 Pages
    Powerful Essays
    Read More
  • Satisfactory Essays

    Anker Bir
    • 343 Words
    • 2 Pages

    Anker Bir

    Positioning: for people / men who maintain a positive outlook in the face of adversities & hardness in life. Anker beer offers real beer bitter taste & satisfying end, reflecting of how they deal with the toughness in life.…

    • 343 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Satisfactory Essays

    Marketing Management Study Surf Excel
    • 464 Words
    • 2 Pages

    Marketing Management Study Surf Excel

    Ans:- Parameters related to Surf Excel are:- Cleaning effectiveness, fragrance, quantity usage, availability, cost, offer promotion, shine of the clothes after they are washed.…

    • 464 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Brand as an Organisation
    • 2283 Words
    • 10 Pages

    Brand as an Organisation

    TVS Group Batch-B Group 9 This report contains a brief description of TVS Group and its subsidiaries. About mission, vision statements of the company. This report also includes BCG matrix of various TVS industries, Porter’s five force analysis on TVS motors, Ansoff matrix and SWOT analysis of various TVS motors brands. AMRITA GOPIKRISHNAN ANOOP KUMAR S BALRAM RAIKAR KARTHIK G VIGNESHKUMAR B [TVS GROUP] November 2, 2012 INTRODUCTION The TVS Group was established in 1911 by T.V. Sundaram…

    • 2283 Words
    • 10 Pages
    Powerful Essays
    Read More
  • Good Essays

    Strategic Brand Management:A European Perspective
    • 1124 Words
    • 5 Pages

    Strategic Brand Management:A European Perspective

    Strategic Brand Management 2e provides a comprehensive and up-to-date treatment of the subjects of brands, brand equity, and strategic brand management. Strategic brand management involves the design and implementation of marketing programmes and activities to build, measure, and manage brand equity. The book aims to provide managers with concepts and techniques to improve the long-term profitability of their brand strategies. It incorporates current thinking and developments on these topics from both academics and industry participants. It also combines a comprehensive theoretical foundation with numerous practical insights to assist managers in their day-to-day and long-term brand decisions.…

    • 1124 Words
    • 5 Pages
    Good Essays
    Read More
  • Good Essays

    Creating Brand Awareness
    • 12098 Words
    • 49 Pages

    Creating Brand Awareness

    By submitting this assessment I confirm that I understand and abide by the CIM’s plagiarism and…

    • 12098 Words
    • 49 Pages
    Good Essays
    Read More

Related Topics