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Bookbag Llc Case Analysis

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Bookbag Llc Case Analysis
No large national companies dominate this market segment. With the exception of three companies all manufacturers operate within a single state. The largest manufacturer is located in Columbia with group sales of almost $117 million and manufacturing and distribution locations in Virginia, West Virginia and Arkansas. Many manufacturers also manufacture and market good books but they are very high priced, with Bookbag LLC the prices are to die for. Consumer demand fueled by improvements in the durability of finish, moisture resistant characteristics and product stability is driving this continued strong outlook

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