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Bmw Assignment

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Bmw Assignment
BMW

Type
Aktiengesellschaft

Traded as
FWB: BMW

Industry Automotive industry

Founded 1916
Founder(s) Franz Josef Popp

Headquarters Munich, Germany

Area served Worldwide
Key people Norbert Reithofer (CEO), Joachim Milberg (Chairman of the supervisory board)

Products Automobiles, motorcycles, bicycles
Revenue €60.48 billion (2010)
Operating income
€5.094 billion (2010)
Profit
€3.218 billion (2010)
Total assets
€108.87 billion (end 2010)
Total equity
€23.10 billion (end 2010)
Employees 95,450 (end 2010)
Subsidiaries
Rolls-Royce Motor Cars
BMW Motorrad
Husqvarna

Website bmw.com

Company history

Bavarian Motor Works is a German automobile, motorcycle and engine manufacturing company founded in 1916. It also owns and produces the Mini brand, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad and Husqvarna brands. BMW is known for its performance and luxury vehicles, and is a global leader in premium car sales. BMW was forced to cease aircraft engine production by the terms of the Versailles Armistice Treaty. The company consequently shifted to motorcycle production in 1923 once the restrictions of the treaty started to be lifted, followed by automobiles in 1928–29. The emblem evolved from the circular Rapp Motorenwerke company logo, from which the BMW company grew, combined with the blue and white colours of the flag of Bavaria, reversed to produce the BMW roundel. However, the origin of the logo being based on the movement of a propeller is in dispute, according to an article posted in 2010 by the New York Times, quoting "At the BMW Museum in Munich, Anne Schmidt-Possiwal, explained that the blue-and-white company logo did not represent a spinning propeller, but was meant to show the colours of the Free State of Bavaria. BMW 's first significant aircraft engine was the BMW IIIa inline-six liquid-cooled engine of 1918, much preferred for its high-altitude performance. With
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