ENG112
Professor RobinsSevel
5 February 2014
Behind Your Style Rajeev Ravisankar, a writerwrite for Ohio State University’s newspaper, The Lantern, brings the term sweatshop to the attention of his readers (when does he do this? In a 2004 article about bananas? Give the reader more to go on here).. He (Ravisankar) first connects with them (who) by putting himself in the same boat as them by stating that being a “poor” college student drives them to go to extreme lengths to get clothing;. lLike. Like camping out in front of outlets stores just toto purchaseto get as much as they can with their precious money. (What about saying “Ravisankar gives his readers a situation they can easily relate to when he tells the story of how …show more content…
He uses this strategy to put a name with the cruelty. He continues by describing “the race to the bottom” (86). This relates is to the continual decline of wages and working conditions. He also suggests that this “race to the bottom” isn’t the ideal way to bring the developing world out of the pits of poverty. By relating the developing world to the pits of poverty he gains the readers emotions. No one would want to live in the pits of poverty. His use of questions like, “what can we do about it?”(87) gives the readers motivation to help sweatshop workers. RavisankarjeevRajeev received his bachelors in International Studies and Political Science. This gives him credibility on his awareness of the appalling situations. He then names an USAS, an organization that seeks to make universities source their apparel in factories that respect workers’ rights. To support his claim on the benefit USAS he gives an example of the impact universities have on clothing brands. He says that universities purchase nearly $3 billion in apparel with their institutions names and logos. Since brands don’t want to risk losing this money, it puts pressure on them to create better living conditions for workers. His audience can relate to this because students that attend university more than likely have an article of clothing that has their school’sschools names on it. In hHis last sentence he says “campaigns such as this”(87). Not only does thisit bring attention to that specific campaign but it encourages his readers to possibly start their own campaign against