Preview

Bcom/275 Knowing Your Audience

Good Essays
Open Document
Open Document
922 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Bcom/275 Knowing Your Audience
Knowing Your Audience Paper and Communication Release
BCOM/275
04/22/2012
Rhonda Cottingham

Considerations for the audience
When communicating to an audience about an incident such as the Chilean mine collapse, we should keep in mind that our audience is a blend of roles, and that they are there because they are concerned or want to help. An accident such as this tends to bring people together and they all want to see what they can do to help. Your audience has friends, families, reporters, public service workers, by standers, and co-workers. However, the consensus is the same “what can be done to get the workers out?” Since we are dealing with a blend of roles, then we should always been the facts but also show empathy. When conveying facts some may appear matter of fact, and we never want to seem matter of fact when we are dealing with lives.
Considerations for employees
When communicating to an audience of employees about the Chilean mine collapse, we should keep in mind that we don’t want to cause a panic. These employees are concerned for their co-workers and for themselves. They are scared that they may be the next victim of such accident and they may want to walk out. As a representative of the company, you want to speak to them with facts, empathy, and assurance. You will need to try to assure them that the company is trying their best to try and assure this will not happen again. In your facts you should try to gather statistics of these types of accidents to try to put them at peace.
Face to face approach
I would most definitely choose the fact to face approach with the families. The subject at hand is too delicate to discuss over the phone, send an email, send a video, writing a memo, or sending a text. Although this is a business, it needs to relate to this audience because their loved ones are trapped. I would also take this same approach to address the employees. You will need to look them in the eyes and assure them of the



References: Metal Bulletin Daily; 8/6/2010, Issue 224, p65-65, 1p http://www.livescience.com/11169-chile-collapse-facts-amazing-survival-story.html

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Communication (meeting) with the families: We come before you today humbled by tragedy, as we reluctantly must inform you that our San Jose mine collapsed trapping your loved ones inside. At this time it is unsure of what actually caused the mine to collapse, how many miners and the physical condition of those trapped inside, nor do we know of any fatalities at this time. Rest assured that we will inform you of any and all new information as quickly as we receive it. We employ you to be patient and allow our rescue team to do their jobs and get your family home safe.…

    • 473 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Knowing Your Audience and Communication Release BCOM/275 Knowing Your Audience To the family of the trapped miners I would chose to use the face-to-face approach since such a sensitive matter at hand where their family member’s lives are at risk. The considerations that you need to keep in mind when addressing the family members is that many of them are going to be frightened and scared for the safety of their family members. You will want to have all your facts and be prepared to answer many difficult questions concerning the well-being of the miners and how long it is going to take to rescue them, as well as providing them with the facts about how this happened. A good thing to do in a situation like this is to offer professional counseling to the family members.…

    • 888 Words
    • 4 Pages
    Good Essays
  • Good Essays

    When presenting this message about the incident to the families it would be best to do it face-to-face. Hopefully, this would show that the company cares about its workers and their families. The families would need emotional support and someone to talk to I imagine. I would make sure that there was a grief counselor on site to help the families through this hard time. It would be best to keep others out of the loop and give the family the respect they deserve. Often when delivering this kind of message others may want to know and it often causes loved ones to become upset or angered. We want to keep this situation as calm as we can due to the circumstances.…

    • 754 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Knowing Your Audience

    • 1016 Words
    • 5 Pages

    Nobody really ever expects to encounter a situation like this until it happens. What does the employer tell the families of those who are trapped in the mine? What does the employer tell its employees? These are questions that many people do not prepare themselves for. These types of communications must be handled delicately and with the audience in mind. What are some considerations to remember given the different roles and people in the audience? This paper will discuss some of the potential needs of the families of the miners in receiving a message about this incident. It will also discuss the potential needs of the company’s employees when receiving a message about this incident. Finally, this paper will talk about what actions a person must take before and after the message is delivered to ensure that it was received as intended.…

    • 1016 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Demonstrative Communication BCOM 275 9/17/2012 | Communication is often defined as the transmission of sending and receiving messages; connecting with individuals through the exchange of messages, thoughts, speech, signals, behavior, or writing. Communication can be verbal or nonverbal, written or visual. Oral communication includes spoken words and writing dialogues. Not involving or using words of speech is known as nonverbal communication. Facial expressions, body posture, eye contact, or gestures are part of nonverbal communication. Written communication can be through e-mails, reports, articles and many other ways.…

    • 847 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    On August 5, 2010 a San Jose Mine near Copiapo, Chili caved in causing 33 miners of the Minera San Esteban Primera Company to fall into a chamber about 2,300-feet or 300-meters below the surface (Juan Weik, 2010, para. 5). The 33 members consist of 32 Chileans, and one Bolivian (Yang, 2010). When this tragic accident happened all that was known was that 33 members were trapped in a mine underground. There was no way of knowing if the trapped workers were alive or even injured. On the news broadcast all that was shown was chaos, which was truly understandable.…

    • 1023 Words
    • 5 Pages
    Powerful Essays
  • Better Essays

    The Chilean Copper Mine Collapse Ryan Moorer BCOM/275 5/21/2013 Bettie Brown On August 5, 2010 the world watched as reports came in from Chile, a small copper mine caved-in leaving 33 mine workers trapped underground (Weik, 2010). Initial reports did not know if there were any survivors. It was 17 days before any contact was made with the trapped miners (Hughes, 2010). The family members and the rest of the world were relieved to know that all of the miners had survived the collapse. The mine officials in this terrible disaster had much to consider when addressing the many audiences connected to this disaster. The family members, the media, and the mine employees would all have to be addresd in different ways.…

    • 829 Words
    • 4 Pages
    Better Essays
  • Satisfactory Essays

    The potential needs of the family members of the miners receiving the message about the incident should be personal, heartfelt and face to face. When delivering the message make sure you show sympathy, concern and ensure them every measure is being taken to rescue their love ones. You wouldn’t want to send a text or call them on the phone in a situation like this because very it’s impersonal. It can send the wrong impression that it’s not genuine or the company really doesn’t care. Other things to consider for the family members mental state of mind so have people there to talk to like a priest or counselor. Also some type of financial support for the family members until the issue is resolved. The potential needs of the company’s employees when receiving the incident that happened with fellow employees would be through a face to face meeting with upper management explaining the situation. I would also provide numbers to counselors or people to talk to if they need to.…

    • 602 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    What would be the potential needs of the families of the miners in receiving a message about this incident?…

    • 483 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Knowing Your Audience

    • 791 Words
    • 4 Pages

    Not a single person ever actually knows how a situation like this is going to turn out until it happens. The company that the miners work for has to inform the families that their loved ones are trapped underground. They also have to inform their workers as to what has occurred and what is going on. There is preparation for these situations, but even if drills are practiced over and over there is nothing that can truly prepare a person for an event like this. Communication in a situation like this has to be done very carefully and the audience has to be considered. The people communicating the message have to remember that these are loved ones, friends, and co-workers that are receiving this message so they have to take great care with the use of body language and wording not to convey the wrong message in stressful time such as this. Communication in an event like this has should convey a few possible scenarios and let loved ones know what if anything they can do to help. Communication to employees should inform employees of the current situation.…

    • 791 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    BCOM/275 WK4 Assignment: Knowing Your Audience Communication Release Communication To Family Face-To-Face We regret to inform you that your family member is among 33 workers currently trapped due to cave-in. We want you to know that as we speak, we have rescue workers on site doing everything possible to bring every worker to safety as soon as possible. We will keep you informed as new information develops.…

    • 357 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    This disaster in the Chilean copper mine, a disastrous downfall in one of the shafts of the mine has left 33 miners trapped 310 meters below the ground. The outcomes of the company and their reaction to the disaster would eventually define how the world, their audience, would see them. It turns out to be very crucial that the spokesperson of the company who issues updates and information to the public is careful and sensitive to the families.…

    • 792 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    The potential needs of the families in a situation like the mine collapsing in Chile would be; ensuring the families that all avenues of rescue are being discussed and evaluated. In a crisis like this situation families are going to want to know what is being done to bring their loved ones back home safely. People can become irrational in a time like this and are going to want to place blame on someone even if the situation is truly an accident. I think the smartest way to approach communications with the families would be; ensure that the families know as a company you’re…

    • 638 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Knowing Your Audience Paper and Communication Release Kenisha Stewart BCOM 275 April 24, 2014 Lovonne Mallory…

    • 1060 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Chile’s mining accident is one of the most memorable and formidable incidents among all of the recent notable events. Chilean president, Sebastian Pinera had said “This is a moment that Chile and the rest of the world will never forget. Chilean engineers, rescuers and workers have shown what they are capable of.” The whole world along with Chile held curious to know what is going to happen next. So did the media around the world. Approximately 2,000 journalists from various corners of the world were there to cover the story of an impressive rescue operation The intensity of the incident compelled the world famous visual media channels like Aljazeera, CNN, and BBC etc. to telecast the dramatic rescue program live. It has been estimated that more than 1 billion people had watched the rescue on live television around the world. Keeping pace with them the print media in home and abroad like The Daily Star, The Daily Prothom-alo, New Age etc., and the renowned Wall Street Journal, The economist, The Washington Post etc. had given due treatment on the event .…

    • 2985 Words
    • 12 Pages
    Powerful Essays

Related Topics