Bao Viet Insurance
Introduction:
Bao Viet is one of the most popular insurance company in Vietnam. It was established in 1964. With a strong and prestigious trademark in insurance industry and a network throughout 64 provinces nationwide, Bao Viet has become the leading financial-insurance group in Vietnam. In 2007, Bao Viet launched its Initial Public Offering and became a multi-business financial group.
I. The mission, values and objectives of Bao Viet enterprise and the influences of stakeholders:
To have a successful business, all companies have to have their own strategies. The first element is that the firm has to show the answer for the question “why do we exist?” or “what do we want to become?”. In other words, each company must have their missions or visions which are considered as a magnetic needle for all the people of company such as manager, workers or officers, etc to follow up. As a result, Bao Viet also has their own vision: “Bao Viet's vision is to be o-ne of the leading financial groups in Vietnam in life and non-life insurance, investment, securities and other financial services” (Anon., 2008). To achieve this mission, the company wants to set up the high standard in every services that they undertake by innovations in productions and knowledge. In addition, by these activities, Bao Viet will also build up their reputation in Vietnam and have a long-term relationship with the customers, clients and business partners.
All the enterprises need to identify their values which they can believe on it to secure their businesses. There are some values of Bao Viet for their goals and aims which is “innovation”, “growth” and “efficiency”. Principal of innovation for this company can be set up by receiving customers’ comments or feedbacks. After that, the company can renew their products or provide for customers a higher standard of service. Whilst, growth and efficiency can be assessed by basing on the business’s profits. For example, total revenue of the
Bao Viet is one of the most popular insurance company in Vietnam. It was established in 1964. With a strong and prestigious trademark in insurance industry and a network throughout 64 provinces nationwide, Bao Viet has become the leading financial-insurance group in Vietnam. In 2007, Bao Viet launched its Initial Public Offering and became a multi-business financial group.
I. The mission, values and objectives of Bao Viet enterprise and the influences of stakeholders:
To have a successful business, all companies have to have their own strategies. The first element is that the firm has to show the answer for the question “why do we exist?” or “what do we want to become?”. In other words, each company must have their missions or visions which are considered as a magnetic needle for all the people of company such as manager, workers or officers, etc to follow up. As a result, Bao Viet also has their own vision: “Bao Viet's vision is to be o-ne of the leading financial groups in Vietnam in life and non-life insurance, investment, securities and other financial services” (Anon., 2008). To achieve this mission, the company wants to set up the high standard in every services that they undertake by innovations in productions and knowledge. In addition, by these activities, Bao Viet will also build up their reputation in Vietnam and have a long-term relationship with the customers, clients and business partners.
All the enterprises need to identify their values which they can believe on it to secure their businesses. There are some values of Bao Viet for their goals and aims which is “innovation”, “growth” and “efficiency”. Principal of innovation for this company can be set up by receiving customers’ comments or feedbacks. After that, the company can renew their products or provide for customers a higher standard of service. Whilst, growth and efficiency can be assessed by basing on the business’s profits. For example, total revenue of the