Bank of America Case Study Questions

Pages: 3 (459 words) Published: November 24, 2014
1. What are the core business processes1 (i.e. high level; major business and financial services) performed at Bank of America as part of its product and service offerings?

Core Bank of America Business Process:
Activities within the Core Process
people management
performance management
staff development
benefits administration
financial management
general ledger
accounts payable
accounts receivable
reporting and compliance
cash management
asset management
supply-chain management
work-in-process inventory
production process
operation management
information technology
sales force management
automate sales
contact management system
sales lead tracking system
sales forecasting

2. List the sequential, descriptive steps required in a typical ATM transaction (your choice), such as drawing out cash or transferring funds from one account to another. Be sure to include those steps executed by local ATM system itself as well as those done by information systems housed within the Bank’s centralized data center. Use this table to organize your responses.

To transfer funds from one account to another:

Steps by Customer
Steps by ATM System
Steps by other Banking Systems
Go to the bank
Introduce you credit card
Go to the online page
Request in cash the amount of money to transfer
Select make a transfer and put the amount
Go in your account and select to make a transfer
Fill a form and deposit that amount in the other account
Select from what account to what account
Put the amount of money and the transfer is made that exact moment

3. Why do the core processes at the Bank of America require centralized information systems? a. . Gain control over the organization’s information
b. . Integrated by the use of vendors and technology
c. . Easier to meet individual needs
d. . When acquiring Merril Lynch they became even bigger and needed to methods of control 4. What information is generated as...
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