Ashok Leyland Financial Analysis

Satisfactory Essays
Topics: Truck, Bus
1. Discussion about Ashok Leyland and its industry a. Industry scenario b. Position of our company c. Strengths & weaknesses d. Future plans e. Opportunities f. Sales breakdown g. Interesting anecdotes about the company

About Askok Leyland
Ashok Leyland is a commercial vehicle manufacturing company founded in 1948 based in Chennai. Commercial vehicles include cars, trucks and buses. The company also handles emergency and military vehicles. Operating six plants, Ashok Leyland also makes spare parts and engines for industrial and marine applications. Every year, the firm sells around 60,000 vehicles and 7,000 engines. It has a market share of 28% making it the second largest commercial vehicle company in India in the medium and heavy commercial vehicle segment. With passenger transportation options ranging from 19 seaters to 80 seaters, Ashok Leyland is a market leader in the bus segment. On any given day, the company carries 60 million passengers a day, more people than the entire Indian rail network. In the trucks segment Ashok Leyland primarily concentrates on the 16 ton to 25 ton range of trucks. However Ashok Leyland has presence in the entire truck range starting from 7.5 tons to 49 tons. * In 1948, the Company was founded under the name “Askok motors” producing Austin cars. * The company became Ashok Leyland in 1955 together with British Leyland and commenced manufacture of commercial vehicles * Won the ISO 9002 certification in India in 1993. The higher ISO 9001 came the following year. * Released buses with quiet engines and low pollutant emissions in 1997 * Developed the first hybrid vehicle in 2002 * Started a joint venture Avia Ashok Leyland Motors s.r.o. seeking penetration into competitive European markets in 2008

Industry Outlook for the sectors of operation

The Commercial Vehicles Segment:

Among the Auto segments, the CV industry (and in particular themedium

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