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Apple History and Development

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Apple History and Development
1- INTRODUCTION:- (APPLE MACINTOSH)
* APPLE HISTORY AND DEVELOPMENT:-
Founded in 1976 in a garage in Santa Clara, California, Apple is the brainchild of Steve Wozniak and Steve Jobs, two college dropouts who sought to provide a user-friendly computer to a new and distinct market of small computer users. Between 1978 and 1980, sales increased from
$7.8 million to $117 million, and in 1980 the company underwent its initial public stock offering. In 1983, Steve Wozinak left Apple. That same year Steve Jobs hired away John Sculley from Pepsi to be the company's president. After experiencing several product failures, Apple unveiled the Macintosh computer in 1984 to overwhelming success, setting the stage for Apple's rise and its recognition as a household name.

By 1985, relations between Sculley and Jobs became contentious. Finally, the board of directors sided with Sculley, and Steve Jobs was forced from the company he helped found. Additionally, while CEO of Apple, John
Sculley ignored Microsoft founder Bill Gates's appeal for Apple to license the Macintosh operating system to Microsoft. Gates had hoped to make the Macintosh platform an industry standard. However, with Sculley refusing to license the operating system, Gates purchased and developed the DOS operating system, which has become the international operating standard for more than 90 percent of all personal computers in the world. By the late 1980s, competition from Microsoft's Windows operating system and the abject failure of Apple's Newton handheld computer caused the earnings of Apple to plunge, forcing a reduction in the Apple workforce and the resignation of John Sculley. In 1997, Gilbert Amelio, Apple's current CEO, orchestrated the purchase of the company NextStep from
Apple founder Steve Jobs. The NeXT operating system was a vast improvement over the then outdated Macintosh operating system. At the time of the purchase, it was hoped that the NeXT operating system

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