Preview

Apple Corporation

Powerful Essays
Open Document
Open Document
1687 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Apple Corporation
External/Internal Factors

Apple is a company that has the most innovative technology and is one of the most respected global companies today that has diversity as a priority. In an Era when most technology outfits have tightened their belts to adapt to a slower- growing market, only one company stands out for forging ahead with innovation and that is Apple. In Business environments of today the four functions of management must work in harmony for business to have a better chance of succeeding. A vital part in allowing the four functions of management to work is through delegation. Globalization and technology is at the forefront of Apple’s organization. We will look at how Apple uses the four functions of management to work with the global market and the four functions are used in creating the products.

Apple has a few Internal factors within the Apple Corporation that can affect the four functions of management. The first of which is planning of the corporation; the preliminary business plan was conceived in the garage of Steve Jobs in 1976. Apple had the future goal of the company in mind making the prototype of the operating systems, virus protection, and finding private investors to see the potential in the computers and to help fund the company. The young men that invented the Apple I and II were concerned with the integration of products that were compatible software for Apple’s operating system and potentially larger markets. According to the (Computer History Museum 2008) refers to the idiosyncratic management style of Jobs’ during the creation of Apple II personal computer was an internal factor for those that were on the team at that time been confined in Jobs’ garage. The external factor that has come to affect the four functions of management within the Apple Corporation were when IBM came along with own version of a Personal Computer in the 80’s. It brought attention to the positioning of the internal structure of the computer so



References: University of Florida 1995, Kelli A. Green, Mayra Lopez, and Karl Kepner Apple Code of Conduct and Ethics 2006 Tennessee Bar Journal, Alex B. Long, December 2009 Money.CNN.com http/ fortune 2009 Docstoc.com/ Innovation Apple Case study Boddie John (Aug. 28, 2005) : Behind Apple’s Strategy Computer History Museum (2008) : Early Apple Business Documents Helen Waters (2008) Apples Design Process http: www.Businessweek.com Phillip Brown S. (2007 August 7) Corporate Compliance, Retrieved March 6, 2010 from http: www.ezinearticles.com/Corparate-Compliance

You May Also Find These Documents Helpful

  • Powerful Essays

    Globalization has played a very specific and important role in recent times for businesses across the world. Global market for Apple is a priority and of high importance because there is a huge competition and Apple’s management understand that key personnel need to be deployed to keep the edge and competitive advantage of their firm running. Many U.S. companies have lost out on tapping into the key global competition and suffered losses; Apple is carefully strategizing in order to avoid that. The key challenge would be to capitalize on their digital technology which Apple is strategically placing its bets on, which would help it to expand the company revenues. The operational success of Apple in niche markets such as Japan, India, China, and Europe gives a good idea of their visibility and profitability in those markets. The world markets are aware of Apple’s technological advances as well as their achievement of being the largest publicly traded company by market…

    • 1060 Words
    • 4 Pages
    Powerful Essays
  • Better Essays

    Apple has been known to be an inherently personal computer company. However, it is also well known that there is no better example of innovative strategic thinking and execution. Apple’s strategy has remained to creating and sustaining value for customers across the world. Jobs returned to Apple in 1997 and the company never looked back since. However, it is also said that Apple lost the pc business because of ignoring the trends in pc industry. Apple’s business strategy is primarily based on innovation for creating differentiated products. It has built products that are cool to use as well as simple and intuitive. Its…

    • 3440 Words
    • 14 Pages
    Better Essays
  • Better Essays

    Apple’s organizational structure begins with when Apple was a one-man company. Actually, it started as a two man company – Jobs and Wozniak. Apple was a centralized business, similar to a single party or an authoritarian rule type because the all departments of Apple reported to Steve Jobs for approval. True Apple currently controls a fortunate place in the tech world. However, Apple’s new challenges start after the death of Steve Jobs. Thus begins Apple’s organizational structure with Apple 's new chief executive officer, Tim Cook Apple, (2012).…

    • 1129 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Apple Inc 12

    • 900 Words
    • 4 Pages

    Apple Inc. is a global computer manufacturing company that is going through major changes in its organizational culture and it’s organizational structure due to several events of the past few years. This is a company that grew extremely fast in little time, that their management found themselves not being able to keep their operations and finances under control. Apple Inc. has been forced to reevaluate and redesign it’s organizational culture and organizational structure to avoid bankruptcy. The organizational culture of Apple is one of change; with the drive to outperform and succeed as their major objectives. The organizational structure of the company has also transformed to be more competitive in a critical juncture in the company’s history. Apple is going through major restructuring to regain control of its operations and finances in order to stay competitive on the global market. Apple corporate culture has been constantly changing with the changes in its CEOs in the past. But originally, the Apple culture is not that of the typical 70's company that is riddled with corporate rigidities. Thus, stiffness and regulation is just not on the list of policies that are set in place. It was said that even Steve Jobs, the company's CEO, would walk around the office barefoot even when Apple was already among the top corporations in the world.…

    • 900 Words
    • 4 Pages
    Good Essays
  • Good Essays

    He gained great idea to offer new product which is possible to compete with other big computer brand as IBM. The Apple computer is smaller, simple and interactive graphic rather old computer such as big and command line. Especially, the Apple computer has interaction with…

    • 1172 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Apple Inc

    • 3599 Words
    • 15 Pages

    Apple Inc. is one of the most successful companies in the United States and in the world. Apple Inc. is a multinational company that specializes in the manufacturing of electronic equipment like smartphones, software and computers. The company is well known to everyone for products like iPhone, Macintosh, iPad and iPod. Apple came into existence as the joint effort of Steve Jobs and Steve Wozniak. Wozniak was the mind behind the technology while Jobs was mind behind the marketing strategies. Apple Inc. was founded by Steve Wozniak, Steve Jobs, and Ron Wayne on April 1, 1976 then was incorporated in 1977. The company was first established as Apple Computer Inc. Later on, the company founders decided to remove the world computer from its original name in order to show a future growth in different electronic products. The first product manufactured by this company was Apple I. “Apple used TV as the display medium, which was revolutionizing in its own self. Before that, no personal computers offered any sort of display. It worked much faster than other machines and provided an easy start up RAM and bootstrap code.” (Apple Inc., 2012) Building these machines was a problem because of the financial status of the company and because the location wasn’t appropriate. They managed to get a loan for US$250,000 through Mike Markkula who co-signed the bank loan. With money and new hope, the Apple II was created and it was specifically directed to households. ”Millions were sold well into the 1980s. A number of different models of the Apple II series were built, including the Apple IIe and Apple IIGS, which could still be found in many schools as late as 2005.” (Apple inc., 2012).…

    • 3599 Words
    • 15 Pages
    Better Essays
  • Better Essays

    Apple 2010

    • 1157 Words
    • 5 Pages

    Steve Jobs and Steve Wozniak created Apple Computer Inc. in 1976, introducing the first apple personal computer that was mass produced. Throughout the years apple has attained great heights and success in the computer and technological arena. The company has had a competitive advantage in the creation and marketing of the iPod, iPhone, and various other personal media devices including the apple personal computer. This paper will address the following:…

    • 1157 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    Apple Inc

    • 540 Words
    • 3 Pages

    The non-GAAP numbers of Apple Inc. reflect its economics better. Because, in the existing method of accounting, revenue and cost of goods sold are spread over the lifetime of the product (expected 24-months), while the costs incurred for engineering, sales, marketing and warranty are recorded immediately. This accurate recording of expenses while recognizing only a part of the cost of goods sold thus showed reduced margins.…

    • 540 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    A successful company requires a firm foundation. Businesses or corporations need to have a strategy in place to help management in the event there is a problem; they have a solution already planned out. They know how to handle any issues that may arise within the company. Apple Corporation, Inc. is a wonderful example of a company that is built on a firm foundation. When a company is up-to-date on their policies, plans, and procedures; that company is one step ahead of their competitors. In business, companies have to be a step ahead of the competition. Four management functions used to handle any situation: planning, organizing, leading, and controlling. Many factors impact these four functions of management and require careful consideration when planning committees are working out the details of their plans for the company. Apple has an extraordinary excellence as the only computer business company to exist from the early days in the industry and is still challenging the competition in today's economy. In this paper, the Apple Corporation, Inc. will be discussed and how external and internal factors affect the four functions of management. Globalization, technology, innovation, diversity, and ethics within the Apple, Corporation, Inc. will be discussed in the following paragraphs.…

    • 1695 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    The multinational corporation is a business organization whose activities are located in more than two countries and is the organizational form that defines foreign direct investment.…

    • 1617 Words
    • 7 Pages
    Good Essays
  • Powerful Essays

    Innovation is an internal factor of business that has served as the cornerstone for Apple’s success as a technology giant. “Arguably one of the most innovative technology companies to emerge in the last three decades,” Apple has masterfully applied the four functions of management to their business strategy (Finkle and Mallin, 2011, p. 63). The first function, planning, focuses on the company’s strategy to set out and achieve their organizational goals. The technology industry is perpetually evolving to be successful Apple has to stay ahead of the curve using strategic planning to ensure that their innovative products dominate the market. Apple “stands for innovation in personal computing and digital media distribution” (Finkle and Mallin, 2011, p. 63). The second function of management is organizing and Apple’s organizational infrastructure is strong and profitable. They employ the best software designers in California and allow China to take the competitive advantage in production. The third function of management, leading, has also played a big role in the development of Apple as a corporation. One of their most successful, intuitive, and respected leaders was Steve Jobs. Jobs redefined “Apple’s image to a ‘hip’ alternative to other brands – computers that offered a cutting-edge, tightly integrated user experience” (Finkle and Mallin, 2011, p. 65). The fourth function of management, controlling, is about modifying your product or service based on the feedback of your consumer. Jobs worked to make Apple’s products more compatible for Microsoft users. When consumers complained that Apple’s tablet prices were too high, Apple released an iPad Mini with much of the same base functionality but at a much lower price tag. Apple is a leader in innovation. “Apple does not ask people what they wanted; it tells them…

    • 1388 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    Four Contextual Factors

    • 326 Words
    • 2 Pages

    ii. Strategy - Apple Inc. also spends a fair time of training and or re-training its employees on a global scale and comes up with many new devices to not only keep the shareholders happy, but also by braining storming and coming up with new technology so in which Apple Inc. can hire new employees; thus helping the global economy. Apple Inc. understands, as new venture grows, there can be a need for more and more administration. (Hisrich, Peters, 2010, p.p. 127)…

    • 326 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    The successful electronic company Apple Inc. has during the last decade grown from being a company almost insolvent to being a worldwide brand. They have succeeded in creating best-selling products that combine software and hardware with focus on exquisite design and the newest technology. The former CEO Steve Jobs has since his rehiring back in 1998 made a huge difference. It is interesting to examine how Apple is structured as an organization, which type of leader Steve Jobs was, and what made him, not only a successful CEO, but also a role model in the world of technologies.…

    • 2088 Words
    • 9 Pages
    Better Essays
  • Good Essays

    Apple Inc, is an American multinational corporation with a focus on designing and manufacturing consumer electronics and closely-related software products. Headquartered in Cupertino, California, Apple develops, sells, and supports a series of personal computers, portable media players, computer software, and computer hardware accessories; Apple is also currently involved in the creation of new technology concepts, such as the iPhone, Apple TV, and many features of its new, upcoming operating system, Mac OS X “Leopard”. Apple also operates an online…

    • 688 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Apple is one of the largest growing companies in America. They are consistently growing and improving the latest technology that has generated from the communication industry. In view of the fact that these successfully large companies need to be run by proficient leaders who have exceptional management skills to continue to companies rise in its business. The four functions of management are Planning, Organizing, Leading, and Controlling. These four functions are vital to running a thriving company. Apple is a tremendous corporation that uses these strategic strategies to develop and promote its technology in the communication field. In this paper I will explain how the internal and external factors affect the four functions of management inside Apple. I will also interpret specific internal and external examples of Globalization, Technology, Innovation, Diversity and Ethics.…

    • 1212 Words
    • 4 Pages
    Better Essays