Task Four: Written production essay
Book authors don’t just write texts for the benefit and pleasure to those who read it. However, they write texts to convey a particular message towards their intended audience. Through the use of certain themes which they construct, authors of texts are able to effectively develop these themes using the techniques of propaganda and the satirical and allegorical representations of certain characters. In the self-proclaimed novel, ‘Animal Farm’, the author George Orwell uses his allegorical farm to symbolise the communist system. Animal farm was published at the beginning of World War II, in England in 1945 and in the United States in 1946. George Orwell wrote the book during the war as a cautionary fable in order to expose the seriousness of the dangers posed by the totalitarian government. The novel ‘Animal Farm’ centres on a group of animals, who decide to fulfil Old Major’s dream of a rebellion and drive out Mr Jones, in an attempt to run the farm themselves with the pigs in control. Orwell personifies the animals in the tradition of the allegory so that they symbolise real historical figures.
One of Orwell’s main messages is about how the ability to change and twist language can contribute to the abuse of power. Orwell effectively constructs this theme through the allegorical characterisations of the pigs, propaganda techniques and satire. In Animal Farm, the pigs gradually twist and distort their way into the minds of the other animals to justify their behaviours through the use of persuasive speeches which in turn are unanswerable and unarguable leaving them in the dark. Squealer, a strong-minded pig is well-known among the other animals. As one of the main allegorical characters in the novel, Orwell uses Squealer to criticize the dictators of the communist system. Like Stalin, he is able to persuade people to believe him willingly. Squealer is known to ‘turn black into white’, especially in his lively speeches where he is known to incorporate bad situations into good situations. The animals of the farm lovingly embrace Old Major’s dream to start a rebellion after Major dies. However, soon after his death, the pigs gradually twist his words of wisdom into words of the abuse of power. As a result, the animals are unable to oppose the strong words of the pigs; however they do not oppose the ideas of the rebellion. Squealers speech on milk and apples in particular is a great example of how the abuse of language contributes to the abuse of power. Squealer argues that the milk and apples must be taken to preserve their health, containing substances which are absolutely necessary for the well-being of a pig. The following major techniques of propaganda are successfully used in Squealers speech on milk and apples to persuade the animals to believe him including inclusive language, lying and identifying the enemy. Squealer uses the technique inclusive language in the quote ‘it is for your sake that we drink that milk and eat those apples’ (pg. 25). Here Squealer creates a sense of unity amongst the animals in the farm effectively explaining to them that most of the things they do is for their sake. Therefore, the animals are naïve as they believe Squealer and the rest of the pigs health is dependent on them and so therefore they are willing to allow the pigs to preserve the milk and apples for themselves. The technique lying is used in the quote ‘you do not imagine, I hope, that we pigs are doing this in a spirit of selfishness and privilege?’(pg.25). Here squealer insists that they are not preserving the milk and apples for themselves for the sake of selfishness and privilege when in actual fact, they are preserving the milk and apples for the sake of greed and to reduce the risk of starvation. The animals however, are too dumbfounded to easily notice this because of the way in which squealers ability to change and twist language controls them. Squealer further...
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