Preview

Angel Chedikah

Satisfactory Essays
Open Document
Open Document
208 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Angel Chedikah
Angel Chedikah decided to create an online boutique for her final project. The purpose of her online boutique is to make money so Angel had to design a competitive website. While I was looking at Angel’s website, I realized that her online boutique was very similar to the Forever 21 website. The Forever 21 website clearly targets young people who are in their late teens and early twenties and Chedikah’s online store has the same demographics. One of the best features on Chedikah’s website is the college of different outfits because these pictures advertise her products.
There are a few flaws in Angel Chedikah’s website. The items for sale are not organized properly and it is difficult to determine if the clothes are made to fit females or
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Better Essays

    QRT2 E-Business Task 1
    • 1668 Words
    • 7 Pages

    QRT2 E-Business Task 1

    Envy Beauty Supply and Salon has a very viable service as well as product lines for sale. Every girl wants to feel pretty and pampered and this business specifically caters to that. However, they do not have any online presence and have done very little in the way of advertising. They have mostly relied on word of mouth to advertise their business. This has worked fairly decent in the past, but Suzy feels that now is the time to start investing a little more in marketing her salon. Suzy has consulted a friend who does web marketing and has decided it is time to create a website for her store.…

    • 1668 Words
    • 7 Pages
    Better Essays
    Read More
  • Powerful Essays

    Macy's Competitor Analysis
    • 1497 Words
    • 6 Pages

    Macy's Competitor Analysis

    For example, all four companies use hypermedia communication for a customer interaction experience. Case in point, when the cursor browses over a name or images, there is a link to another image, text or video. This activity involves the customer and makes their visit memorable. Another form of interactivity these companies offer is self generating content such as surveys, forms, and social media that allows the visitor to share information with other customers. Express offers social media, and mobile alerts. Whereas, Burlington offers a baby registry, social media, blog, and Macy’s offers wedding registry, mobile app, social media, sign up for email, and web browsing for visually impaired customer. The company Express, Macy’s and Burlington Coat Factory target both men and women; whereas Men’s Warehouse only targets male customers. Macys also is shipping orders internationally to over one hundred countries the same as Men’s Wearhouse. Burlington's marketing lacks international marketing as there is no mentioning of international shipping rates. Burlington’s website appears to target more women shoppers as most of the pictures they have on the main website are of women and children; the fact that mother’s day is approaching makes a difference in their marketing. They know women shoppers buy for their families as well as for themselves. Like Men’s Wearhouse, Macy’s also has a…

    • 1497 Words
    • 6 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    John Lewis Vs Debenhams Case Study
    • 2002 Words
    • 9 Pages

    John Lewis Vs Debenhams Case Study

    The company product range includes theirs own brand as well as international brands and created a good mix that seems to reach mass family market, specially mature and young women, including brides. The website follows the atmosphere at the store: everything at the same place at the same time. It offers a wide range of products across women wear, men wear, children’s wear lingerie, accessories, health and beauty, home ware and gifts. Among other aims, the company intend to increase sales and market share, as they improve customers’ satisfaction and loyalty, and continue expanding internationally through arrangements with franchise…

    • 2002 Words
    • 9 Pages
    Powerful Essays
    Read More
  • Good Essays

    Comparing Guess, Express And Charlotte Russe
    • 783 Words
    • 4 Pages

    Comparing Guess, Express And Charlotte Russe

    The internet in the world of today holds a very important place. It offers everything from finding a good college to finding an elegant dress. It can offer good shopping sites, and the most wonderful part is that your order is delivered to your house. Women today prefer online shopping. Websites of different companies offer all the clothes online. When such websites are designed a lot of things are considered, to satisfy users. I will analyze the website of Guess, Express and Charlotte Russe in three ways, which are the websites designs and layout, variety of clothes and ease to zoom each item.…

    • 783 Words
    • 4 Pages
    Good Essays
    Read More
  • Powerful Essays

    Macy's Integrated Marketing Plan
    • 6813 Words
    • 28 Pages

    Macy's Integrated Marketing Plan

    With our main objective in mind, we have proposed an Integrated Marketing Campaign that is geared towards our target market of young adults. By choosing alternate forms of media that appeal more to our younger target market, we can place Macy’s in these customers’ evoked set. For example, we plan to use media outlets such as social media websites, television, magazines targeted to young adults and direct marketing through email. A main feature we have outlined in this plan is an Interactive Dressing Room on the Macy’s website which will grab the attention of our technologically savvy target market and hopefully form lasting relationships with the company.…

    • 6813 Words
    • 28 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Barneys Marketing Plan
    • 1615 Words
    • 7 Pages

    Barneys Marketing Plan

    Customers are continuing to turn to the internet for clothing shopping because the online stores offers fashion trends and styling tips as well, and shoppers can quickly search the items by various categories, which makes shopping experience more efficient and not physically demanding. The leading online retailers of designer brands including Net-A-Porter.com and Bluefly.com have performed well showing revenue increase except for the fourth quarter 2008.…

    • 1615 Words
    • 7 Pages
    Powerful Essays
    Read More
  • Good Essays

    Foot Locker's Website Analysis
    • 705 Words
    • 3 Pages

    Foot Locker's Website Analysis

    Foot Locker is a famous footwear online retailer, along with numerous stores all over the world. The website promotes sportswear and footwear designed by popular brands such as Nike, Adidas, Under Armor, Puma along. The ultimate exchange is that Foot Locker will provide a customer with a product that satisfies their needs or fits their style and the customer will exchange cash for their product. Foot Locker’s website uses several different strategies to capture information about its visitors. For instance the website asks visitors if they want to become a VIP member which rewards customers for shopping with them and also offers exclusive deals and access to special events. Foot Locker also asks its visitors for their email’s if they want to receive special offers and exclusive deals. Foot Locker uses interactive marketing, it makes the website visitor more in contact with the company by having a live online chat on their website. Democrats.Org is the offical website of the Democratic National Commitee. The website promotes the ethical and morals views of the democratic party. The ultimate exchange is the visitor will absorb and be motivated by the information on the website and the DNC would love to receive a donation towards their cause. DNC website uses various ways to capture a…

    • 705 Words
    • 3 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    SWOT River Island
    • 351 Words
    • 2 Pages

    SWOT River Island

    Not many varied sizes in some products, had size 8 but not many other sizes…

    • 351 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    J. Crew Company Analysis

    • 3233 Words
    • 93 Pages

    J. Crew Company Analysis

    J.Crew is a very successful brand that reaches out to young business professionals; however J.Crew, specifically at Stonestown mall, is having difficulty reaching out to the college students at San Francisco State University. J.Crew believes the students at SFSU are a smart target to reach, considering the University is located right next to the Stonestown mall. Although J.Crew believes the college students are smart target to reach, many students are unaware of the student discount they offer. Looking over J.Crew’s past marketing campaigns, they have used older looking models. When doing our research, we noticed that J.Crew’s top competitors: GAP (Banana Republic), and BCBG use younger, college age range, type of models. With this is mind, we feel that the best advertising campaign is to follow their competitors and choose younger looking models, in order to reach out to the college market. J.Crew’s competitors use fun advertising methods to reach out to a younger market. We noticed in all of GAP holiday commercials, the young models are jumping around having a good time. We get a sense of fun and playful energy from the commercial, which could draw in college students. Gap also gives off a feel of comfort, casual and trendy style in clothing for the everyday college wear. We feel that if J.Crew starts advertising with younger looking models emphasizing on basic wear of a typical college student, J.Crew may have better success at reaching out to the SFSU students.…

    • 3233 Words
    • 93 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    about Sonia Rykiel's website
    • 811 Words
    • 4 Pages

    about Sonia Rykiel's website

    E-Commerce is used to put a human face on the web commerce, facilitate transactions, attract new shoppers and do the offer and sale of products online. According to a target market analysis and other considerations Brands must decide which channels to employ to reach customers. In the case of Sonia Rykiel there is no channel opened to purchase the brand’s creation online. It is possible that the purpose of such action is to put an accent on the exclusiveness of the Brand. The “haute couture” can only be purchased on their fashion boutiques usually placed in the nicest areas of France, England, Australia, China, Hong Kong, Japan, Saudi Arabia, Taiwan, United States, etc.…

    • 811 Words
    • 4 Pages
    Satisfactory Essays
    Read More
  • Powerful Essays

    Angelique
    • 798 Words
    • 4 Pages

    Angelique

    MANILA, Philippines—If a major earthquake hits Metro Manila, 38,000 people will be killed within the first hour, more than 100,000 will be injured, and the area along Diosdado Macapagal Boulevard in…

    • 798 Words
    • 4 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Mystic Makeup Company
    • 1873 Words
    • 8 Pages

    Mystic Makeup Company

    The online store will have a custom-made layout that is both functional and practical for the customers to have an easy time exploring the website. The main page will display the featured products such as the Pantone line of products bringing special attention to these products, giving them more traffic. Once the store takes off, the goal is to have a store front in Portland, OR where cruelty-free makeup at a reasonable cost is in high demand. Depending on the success of this storefront, others are planned for sites in Seattle, WA, New York, NY, and Los Angeles, CA. Having a store front would allow the customers to test the makeup before they buy it and find the shades and styles that they want. Allowing the customer to test the makeup will also lead to them bringing more people into the shop with them that could end up being potential customers. As well, people walking by the store may be curious and come in. In the future, a partnership between companies such as Sephora and Ulta may form, though in the beginning stages of the company, the primary goal will be getting the name out to the…

    • 1873 Words
    • 8 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    D1 - Evaluate the effectiveness of Internet marketing
    • 1893 Words
    • 6 Pages

    D1 - Evaluate the effectiveness of Internet marketing

    Given that the UK has fully embraced e-commerce and Internet shoppers now contribute more to the nation’s GDP than other country in the G20, it is perhaps unsurprising that it spawned one of the world’s leading online retailers – ASOS (As Seen On Screen). When launched in 2000, the website was aimed at providing consumers a tool to buy clothes and accessories that had been worn by celebrities, or otherwise items ‘As Seen on Screen’, but has since grown to a global online fashion store that has over 65,000 products that are targeted at the ‘20-somethings market’. ASOS ideal customer is a female, 20 year old, fashion-lover: an avid consumer and communicator who are inspired by celebrities and the media. ASOS aim to gain an increased understanding of their target customer so they can offer them the fashion they want, they do this by building an online relationship. ASOS ideal customer would have online, digital lives to ensure the instant access to information as ASOS is web-accessible on any device they happen to be using – mobile, tablet or laptop/PC. ASOS sells a wide range of brands to target different individuals. ASOS sell their own label and other world-renowned brands, and also give individuals and boutiques the chance to sell, new and pre-worn fashion, through their ASOS Marketplace channel. ASOS now has eight local language websites (UK, US, France, Germany, Spain, Italy, Australia, China and Russia) but also provides free shipping to 234 countries in total. Its website attracts 29.5 million unique visitors a month (excluding mobile) and has 14.8 million registered users. With the Group’s chief executive recently claiming that £1 billion in annual sales are firmly in the company’s sights, ASOS is truly an online giant.…

    • 1893 Words
    • 6 Pages
    Powerful Essays
    Read More
  • Powerful Essays

    Asos.Com Case Study
    • 3704 Words
    • 15 Pages

    Asos.Com Case Study

    As the company has grown since 2000, it has become an online store that sells both branded fashion goods and its own variety of clothes. It has become not only a global fashion retailer but also a beauty one as well. With its own label product lines from women’s wear to beauty, it has brought in millions of unique visitors, active customers, and registered users. One of the main reasons Asos.com has gained such a positive response is because of the growth of its online service to places like the United States and Germany.…

    • 3704 Words
    • 15 Pages
    Powerful Essays
    Read More
  • Better Essays

    Online clothing store
    • 4066 Words
    • 17 Pages

    Online clothing store

    All praises are due to Almighty Allah who enabled us to complete this report. This report is about “Online clothing store” on the topic we have covered by the basis of the instruction given by the Course Instructor.…

    • 4066 Words
    • 17 Pages
    Better Essays
    Read More