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Analysis Of Chick-Fil-An Advertising

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Analysis Of Chick-Fil-An Advertising
The easiest way to figure out who a company is targeting is to look at who their advertisements and commercials are aimed at. Chick-fil-An is based on what they allude to as "family qualities," and that is whom they target intensely. Several locations offer an indoor play area for kids and regularly Chick-fil-A's will have a mascot there on certain days to stroll around and take pictures with children. One exceptional characteristic of Chick-fil-A restaurants is their inclusion in their surrounding communities. For example, the Chick-fil-A in Oxford, MS put on a "Princess Ball" occasion at which fathers and little girls could have a night out on the town. Many Chick-fil-A's hold "Child's Nights" where kids come in and make craft and receive
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