This articles’ main target audience are parents, but it also includes the general public too. Critchley suggests that emotive language is used to touch the heart of the audience which makes them think about their action towards child abuse. She use emotive language throughout the whole article, which appeals to the readers heart and make them “feel awful afterwards” when they abuse their children for misbehaving. Critchley uses inclusive language by including the audience as much as she can since she is trying to reach out to parents out there. She uses words such as ‘we, us and our’, to make the audience feel that they are apart of what she is saying and that she understand them and it would effect them by “If we smack, some accuse us of child abuse and being unable to control our kids”. However, on the other hand, Hammarbery persuades his audience by using less inclusive language and emotive language, since his audiences are not parents who he needs to touch, they are governments that he needs to reason with. Hammarbery does …show more content…
Critchley uses a lot of evidence to support her agreements. When she mentions emotive language, she would use anecdotal evidence or expert opinion afterwards to make the audience think that her argument is agreeable. When Critchley talks about not abusing a child and how wrong it is, she would use anecdotal evidence to persuade her audience because it might be relate to the reader some way where Hammarbery does not use anecdotal evidence but actual argument that supports what he states “it is a human rights and a legal imperative. Council of Europe norms as well as the UN Convention on the Rights of the Child require that the child should be protects from all forms of physical or mental violence”. Critchley also attempts to persuade her audience through reason and logic. She makes them think that “smacking is very different to being abusive” and that “parents I (she) know who smack are usually at the end of their tether and use it as a last resort”. Even though, Critchley attempts to persuade her audience through reason and logic, Hammarbery’s article is based on reason and logic which is why his audience is the government. Throughout the whole of Hammarbery’s article is based on reason that “research shows that children who are smacking more frequently at age three are more likely to be aggressive by age five”. Hammarbery reasons