An Exam On The Music Industry

Better Essays
Midterm Exam
Music Industry II
Jordan Meisles

If I were to be hired as the new event coordinator at the Buskirk-Chumley Theater, it would be of great importance to draw in crowds to make the theater a credible and desirable place for touring artists. There are many steps that would have to be implemented in order to make the theater more popular to artists and audiences alike. Especially when it comes down to bringing in audiences from outside of Bloomington, there has to be a drawing factor in efforts to entice potential customers. One of the first steps would be to hire a promoter if possible. As the Concert Production reading describes, it is important to have a good promoter to find acts before they become too popular and the cost of booking them becomes to astronomically high (Baskerville 246). If a good act can be found and booked right away, the odds of eventually having a big show at the Buskirk-Chumley Theater would be much higher. The effects of housing a popular and talked about event will get word out to people outside of the borders of Bloomington and work as a great advertising tool in the long haul of things. Once finding a band that I would think is going to be a good fit for the Buskirk-Chumley Theater, I would work on negotiating a contract fee. As the reading states, "promoters will want to negotiate a split point, which is a number based on ticket sales and at which point the act and the promoter divide the balance" (Baskerville 248). So with this in mind it is important to think about how many tickets the Buskirk-Chumley would need to sell just to break even. After noting how much it would take to cover all the expenses, the split point can be determined. Since the overall goal is to raise awareness for the Buskirk-Chumley Theater, it might be worth it to throw a couple of big publicity events as an advertising scheme regardless of if profits are minimal or even at a slight expense. After a contract has been worked out with the

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