Advertising Junk Food Ads to Kids Should Be Banned

Topics: Nutrition, Junk food, Advertising Pages: 3 (960 words) Published: August 24, 2013
Did you ever think that watching your favourite TV show could be hazardous to your health? On average kids view 15 junk food ads a day during children’s TV programs. The government needs to introduce stricter laws to stop companies from advertising junk food during children’s TV programs. The kids of Australia are eating too much junk food and it needs to stop. Today I will talk about how; the promotion of junk food advertised towards the younger generation of Australians is affecting their health dramatically. How Children do not have the capacity to resist the influence of junk food advertising and are therefore being manipulated to pester their parents for it. How what we see on advertisements are majority of the time all lies and also the fact that children are exposed to junk food advertisements everywhere not just during their TV programs so will it really change? Firstly, I shall be talking about how the promotion of junk food advertised towards the younger generation of Australians is affecting their health dramatically. According to the ‘Australian Medical Association’ almost a quarter of Australians children and adolescents are overweight, with approximately one in four being obese. This indicates that something needs to be done to reduce these numbers. As food marketed towards children is typically high in processed energy dense and nutrient poor products, the companies are promoting food that will not provide the nutrient requirements to live a healthy life. This unhealthy balance of nutrition is a major contributor to obesity rates in children. By reducing the amount of promotion for junk food consumption in kids we will be able to reduce the percentage of children becoming overweight or obese.

Another problem is that children do not have the capacity to resist the influence of junk food advertising and are therefore being manipulated to pester their parents for it. I know for a fact that whenever I go to the shops and see something I saw on tv I...
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