Advertisement Analysis. Mon Secret Fragance
Mon Secret
An advertisement never has been only an advertisement. There are meanings inside it. It uses semiotics, denotation, connotation and polysemy to deliver a product to the people. This essay is about analyzing an advertisement by generating the meaning.
Mon Secret. One of the famous fragrances by Nina Ricci, with a shape of an apple and in 2013, Nina introduces herself as more sensual, mysterious and liberated. A mixture of apple blossom, frosted neroli along with gardenia and a touch of white musk makes the wearer feels sensual, light, bright and youthful, but there are more meanings behind what is seen. The snow-covered forest at the background has a denotation of a forest that is covered in snow. But for the connotation, the snow-covered forest is supporting the product by showing that the fragrance will give a sense of coolness to the wearer. Snow also connected to Christmas. That gives a magical feeling, akin to being in a fantasy world. The forest itself represents freedom in connotation. A forest is the place where people and animals could run free in a big space. The perfume gives the sense of free and also youth.
The model is posing on the left side with an innocent facial expression on her face; wearing a red lipstick and a baby pink colored couture dress. The denotation of innocent look is a pure facial expression of little children. Which leads to the connotation. Children like to have fun and be cheerful at all times. The wearer of the perfume will get the aura of youth, being energized and bright. Red lipstick in denotation is a bright colored make up tool that is a trend in fashion. Red lipstick in connotation has many meaning inside it. Red is the color of fire. It symbolizes confident, sexy, bold and fierce. And lipstick is the most important make-up tool to most women. Therefore, the wearer of the perfume will be given the sense of sensuality and confidence.
The model is also wearing a baby pink couture dress, which has a
An advertisement never has been only an advertisement. There are meanings inside it. It uses semiotics, denotation, connotation and polysemy to deliver a product to the people. This essay is about analyzing an advertisement by generating the meaning.
Mon Secret. One of the famous fragrances by Nina Ricci, with a shape of an apple and in 2013, Nina introduces herself as more sensual, mysterious and liberated. A mixture of apple blossom, frosted neroli along with gardenia and a touch of white musk makes the wearer feels sensual, light, bright and youthful, but there are more meanings behind what is seen. The snow-covered forest at the background has a denotation of a forest that is covered in snow. But for the connotation, the snow-covered forest is supporting the product by showing that the fragrance will give a sense of coolness to the wearer. Snow also connected to Christmas. That gives a magical feeling, akin to being in a fantasy world. The forest itself represents freedom in connotation. A forest is the place where people and animals could run free in a big space. The perfume gives the sense of free and also youth.
The model is posing on the left side with an innocent facial expression on her face; wearing a red lipstick and a baby pink colored couture dress. The denotation of innocent look is a pure facial expression of little children. Which leads to the connotation. Children like to have fun and be cheerful at all times. The wearer of the perfume will get the aura of youth, being energized and bright. Red lipstick in denotation is a bright colored make up tool that is a trend in fashion. Red lipstick in connotation has many meaning inside it. Red is the color of fire. It symbolizes confident, sexy, bold and fierce. And lipstick is the most important make-up tool to most women. Therefore, the wearer of the perfume will be given the sense of sensuality and confidence.
The model is also wearing a baby pink couture dress, which has a