99 Supermarket

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1.0 Introduction
Convenience store (or known as mini-markets) according to Cambridge Business English Dictionary is a store that sell foods and sometime other goods but the size is typically below supermarket.

99 Speedmart is convenience store that based in Malaysia and they have over 300 outlets around Klang Valley. Three distribution centers have been set up to smooth their logistics and the latest distribution is located at Balakong Jaya.

However, 99 Speedmart is not a solo-player in retailing market. Connivance stores chains like 7-11 Malaysia, KK Mart and Hypermarket chains like Tesco, Aeon, Giant and Aeon BIG (formerly known as Carrefour). Carrefour has reported in March 2011 that its profit has been dropped by 14.3 percent to 371 million euros ($463 million). Carrefour recently had quitted in some Asia country such as Thailand in the year of 2010, Singapore and Malaysia in the year of 2012.

Action taken by Carrefour recently can be a sign that they does not do well in their operation in the market mention above. Out of the three, Carrefour Malaysia seems to be the worst. This is a good example that 99 Speedmart has to take extreme careful steps before expanding their business nationwide.

1.1 Objectives * Expanding the Service around Peninsular Malaysia before the year of 2020 * Redesign the Organizational Structure to smooth the administration work * Ensure the Supply Chain is able to cope with the expansion while maintaining “Near ‘n Save” slogan

2.0 99 Speedmart Current Operations
Different with 7-11 Malaysia, 99 Speedmart has started to taken back all franchise license issue by phase as the franchisee do not getting the profit as they expected in the year of 2004. Recently, they have started to issue limited franchise licences for selected entrepreneurs.

2.0.1 Relationship with Suppliers
In order to comply with the slogan “Near n Save”, a lot of effort has been made by Mr Lee Thiam Wah. The first step he has taken is to only carry

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